ActiveTrail
The facts below are what the maker publishes about ActiveTrail, checked and dated. Our editors have not written about it yet.
Plans and prices
From ActiveTrail's own pricing page, checked 21 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| SMS package | $0.11, paid once | SMS credits purchased separately · per SMS; example package shows 19,500 SMS |
| Basic | $9 a month | up to 500 contacts · unlimited email sending · 1 user · landing pages · forms/popups · automation · surveys · API · Zapier · A/B testing · paid yearly; 15% annual saving |
| Plus | $14 a month | includes Basic · social integration · mobile app · webhooks · scheduled FTP imports · Smart Pixel · ActiveCommerce · predictive delivery · 2FA/SFTP · up to 10 users · paid yearly |
| Premium | $351 a month | includes Plus · dedicated account manager · setup/migration/onboarding · monthly reviews · team training · priority support · unlimited users · paid yearly |
The facts
Each one read from ActiveTrail's own pages, with the date it was checked.
What it does
- A/B testing
- Yeschecked 20 Sep 2026
- Analytics
- Reports show opens, clicks, click-to-open rates, bounces, complaints, unsubscribes and geographic or device breakdowns, with export options.checked 21 Oct 2026
- API authentication
- API access uses customer-created tokens that can be separately revoked, restricted by IP address and given expiration dates.checked 21 Oct 2026
- API documentation
- The online API reference explains functions, inputs and outputs and provides a test button for trying endpoints.checked 21 Oct 2026
- Audience
- ActiveTrail says it serves businesses of different sizes, from startups to large companies, and has branches in the USA, Israel, Germany, France and Latin America.checked 12 Oct 2026
- Audience segmentation
- Yeschecked 20 Sep 2026
- Automation
- Visual automation workflows can react to customer behavior and triggers, with dynamic segmentation and onsite behavioral triggers.checked 12 Oct 2026
- Developer SDKs
- The reviewed official materials describe REST endpoints and webhooks but do not list vendor-maintained language SDKs.checked 21 Oct 2026
- E-commerce
- ActiveCommerce connects store data so automations can target abandoned carts, inactive buyers and post-purchase behavior.checked 21 Oct 2026
- Email automation
- Yeschecked 20 Sep 2026
- Email campaigns
- The service provides responsive email creation with professional templates, campaign sending and real-time performance reports.checked 21 Oct 2026
- Email tools
- Email features include templates, personalization, A/B testing, reporting, bounce management and send time prediction.checked 12 Oct 2026
- GDPR controls
- The service documents consent capture, double opt-in, unsubscribe handling, data export and deletion assistance for GDPR workflows.checked 21 Oct 2026
- Integrations
- Official integrations include Salesforce, Facebook Lead Ads, PayPal, Google Analytics, WordPress, Zoho, Make and e-commerce platforms such as Shopify, WooCommerce, Magento and PrestaShop.checked 21 Oct 2026
- Landing pages
- ActiveTrail includes a landing-page builder with signup forms for lead capture.checked 21 Oct 2026
- Landing pages and surveys
- The platform includes landing pages, signup forms and popups, and online surveys.checked 12 Oct 2026
- Limit: API learning curve
- A Capterra reviewer reports that the API is technical and difficult for beginners to learn.checked 21 Oct 2026
- Limit: campaign history
- A reviewer complained that the interface did not expose a complete campaign history without using filters.checked 21 Oct 2026
The company
- Company founder and ownership
- Crunchbase lists Naor Mann as founder and CEO and describes the company as privately held.checked 21 Oct 2026
- Company legal name
- Crunchbase identifies the legal entity as ActiveTrail Ltd.checked 21 Oct 2026
- Founded
- ActiveTrail says it began in 2004 as a RealCommerce group side project.checked 21 Oct 2026
- Headquarters
- Tel Aviv, Israelchecked 28 Sep 2026
- Headquarters and size
- LinkedIn lists headquarters in Tel Aviv, Israel, and a company size of 51–200 employees.checked 21 Oct 2026
Money
- Free plan
- Nochecked 20 Sep 2026
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