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Mailchimp vs SAP Emarsys

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Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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What both publish

FactMailchimpSAP Emarsys
AutomationMarketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans.It supports single-channel campaigns and cross-channel customer journeys activated by real-time events.
Founded20012000
IntegrationsMailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online.Its integration ecosystem covers commerce, data, channels, marketing, and content, with partner integrations for connecting external solutions.

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

SAP Emarsys plans

  • SAP Engagement CloudPriced on request

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Pick SAP Emarsys if…

You want what its maker publishes above — check its page for the details.

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