
HubSpot Marketing Hub
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| Fact | HubSpot Marketing Hub | Iterable |
|---|---|---|
| CRM integrations | multiple | multiple |
| Customer journeys | Yes | Yes |
| Email automation | Yes | Yes |
| Founded | 2006 | 2013 |
| Headquarters | Boston, MA, USA | San Francisco, California, United States |
| Integrations | HubSpot’s marketplace lists 2,437 apps and includes integrations such as Gmail, Google Calendar, Outlook, Google Drive, and WordPress. | Iterable documentation names Segment, Mixpanel, Google Analytics, Salesforce, Meta Ads Manager, and Movable Ink among its integrations. |
| Lead capture forms | Yes | Yes |
| Lead scoring | Yes | Yes |
| Security and compliance | HubSpot’s Trust Center lists SOC 1 Type II, SOC 2 Type II, SOC 3, HIPAA, GDPR, CCPA, EU Cloud Code of Conduct, and TRUSTe certifications or badges. | Iterable’s Trust Center lists SOC 2 Type 2, ISO 27001, HIPAA, and privacy frameworks including GDPR and CCPA. |
Teams automating email, lead capture and customer journeys; Organizations needing CRM and marketplace integrations; Marketers who want mobile, web and API access
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