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HubSpot Marketing Hub vs Iterable

Iterable

7.1#53 in marketing automation software
AndroidiOSWebAPI
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What both publish

FactHubSpot Marketing HubIterable
CRM integrationsmultiplemultiple
Customer journeysYesYes
Email automationYesYes
Founded20062013
HeadquartersBoston, MA, USASan Francisco, California, United States
IntegrationsHubSpot’s marketplace lists 2,437 apps and includes integrations such as Gmail, Google Calendar, Outlook, Google Drive, and WordPress.Iterable documentation names Segment, Mixpanel, Google Analytics, Salesforce, Meta Ads Manager, and Movable Ink among its integrations.
Lead capture formsYesYes
Lead scoringYesYes
Security and complianceHubSpot’s Trust Center lists SOC 1 Type II, SOC 2 Type II, SOC 3, HIPAA, GDPR, CCPA, EU Cloud Code of Conduct, and TRUSTe certifications or badges.Iterable’s Trust Center lists SOC 2 Type 2, ISO 27001, HIPAA, and privacy frameworks including GDPR and CCPA.

HubSpot Marketing Hub plans

  • FreeFree
  • Starter$7 a month
  • Professional$890 a month
  • Enterprise$3,600 a month

Iterable plans

  • Custom enterprise planPriced on request

Pick HubSpot Marketing Hub if…

Teams automating email, lead capture and customer journeys; Organizations needing CRM and marketplace integrations; Marketers who want mobile, web and API access

Pick Iterable if…

You want what its maker publishes above — check its page for the details.

Charts they share