Apollo
8.0#3 in b2b contact data providersFrom $49 a monthFree planWebAPIExtension
VisitApollo vs Cognism
What both publish
| Fact | Apollo | Cognism |
|---|---|---|
| API access | Yes | Yes |
| Direct-dial data | Yes | Yes |
| Free plan | Yes | No |
| Headquarters | Covina, California, United States | London, United Kingdom |
| Integrations | Apollo lists Salesforce, HubSpot, Outreach, SalesLoft, Marketo, Sendgrid, LinkedIn, and major email providers among its integrations. | The integrations page lists Salesforce, HubSpot, Pipedrive, Bullhorn, Microsoft Dynamics, Salesloft, Outreach, and Zapier. |
| Intended users | Apollo identifies founders and early-stage teams, individual sellers, full-time sales reps, and larger teams as audiences for its plans. | Cognism identifies sales, marketing, and revenue operations teams in B2B markets as users, especially teams prospecting into Europe. |
| Intent data | Yes | Cognism uses Bombora Company Surge data and lets administrators choose up to 12 topics from more than 11,000 options. |
| Product | Apollo describes itself as a data intelligence and sales engagement platform for go-to-market teams. | Cognism provides B2B sales intelligence and data to help revenue teams find decision-makers and build pipeline. |
Apollo plans
- FreeFree
- Basic$49 a month
Cognism plans
- CRM Enrichment—
- Data-as-a-Service—
- Basic$1,000 a month
- CognismPriced on request
- ProPriced on request
- StandardPriced on request
Pick Apollo if…
Apollo suits founders and early-stage teams, individual sellers, full-time sales representatives, and larger teams looking for prospecting and sales engagement tools. Its free extension may suit users who want contact insights and prospecting options in Chrome.
Pick Cognism if…
Cognism is aimed at B2B sales, marketing, and revenue operations teams, particularly those prospecting into Europe. The company says teams with at least five salespeople often see the most value.