Tula
Tula is web-based business software for independent yoga studios and other class-based businesses.
What Tula is
Tula is web-based business software for independent yoga studios and other class-based businesses. It manages payments, memberships, calendars, registrations, credits, attendance, and instructor scheduling across in-person, livestream, on-demand, and hybrid classes. Studios can attach broadcast links to events, add recorded audio or video to the calendar, and let students choose in-person or virtual attendance when registering. Customizable payment forms and embeddable calendars support class, event, and membership registration from a studio website. Electronic waivers can be signed online or in the studio, while stored waivers remain accessible. The system also offers substitute requests by text, targeted and automated emails, mobile student access, and role permissions for administrators, managers, desk staff, instructors, and students. On-demand recordings are included with every plan. Pricing starts at $129 a month, with higher plans at 199.00 and $299 a month.
Good
- Supports in-person, livestream, on-demand, and hybrid classes
- Embeddable calendars and payment forms
- Electronic waivers with stored access
- On-demand recordings included with all plans
- Role-based permissions for studio teams
Watch out
- No free plan
- Plans start at $129 a month
- Credit-card processing fees apply
Who it suits
Tula suits yoga studios and other businesses running in-person, livestream, on-demand, or hybrid classes. It is designed for teams managing registrations, payments, attendance, and student access.
Verdict
Tula brings class scheduling, payments, student records, waivers, and digital access into one system. Its monthly pricing and transaction fees should be considered by studios comparing operating costs.
Plans and prices
From Tula's own pricing page, checked 8 Oct 2001.
| Plan | Price | What it gives you |
|---|---|---|
| Base Plus | $129 a month | Unlimited instructors · Unlimited students · 250GB storage · Full listed feature set · $129/mo; processing fees: 3.9% + $0.99 per credit card transaction |
| Premium Plus | $199 a month | Unlimited instructors · Unlimited students · 250GB storage · Full listed feature set · $199/mo; processing fees: 3.9% + $0.30 per credit card transaction |
| Premier Plus | $299 a month | Unlimited instructors · Unlimited students · 250GB storage · Full listed feature set · $299/mo; processing fees: 2.9% + $0.30 per credit card transaction |
The facts
Each one read from Tula's own pages, with the date it was checked.
What it does
- Access controls
- Tula lists admin, manager, desk, instructor, and student roles with permissions controlling access to data.checked 8 Oct 2001
- Business management
- The software supports payments, memberships, calendars, registrations, credit tracking, and attendance records.checked 8 Oct 2001
- Class formats
- The product supports in-person, livestream, on-demand, and hybrid classes.checked 8 Oct 2001
- Class operations
- Instructors can request a substitute through Tula, which handles the request via text message.checked 8 Oct 2001
- Communications
- The Email Center supports targeted emails, templates, and automated email triggers on passes.checked 8 Oct 2001
- Electronic waivers
- Tula supports mobile-friendly electronic waiver signatures before class or in studio, and says studios can access stored waivers at any time.checked 8 Oct 2001
- Hybrid events
- Students can register for either in-person or virtual attendance within the same event.checked 8 Oct 2001
- Livestream
- Studios can attach a broadcast link to an event so registered students can attend remotely; Tula says the feature works with dozens of video platforms.checked 8 Oct 2001
- Mobile access
- Each account includes a mobile-friendly student site link for managing accounts, viewing schedules, and purchasing passes.checked 8 Oct 2001
- On-demand
- Studios can upload audio or video class recordings to their Tula calendar, and the site says this feature is included with all plans.checked 8 Oct 2001
- On-demand classes
- Studios can upload recorded audio or video to the Tula calendar, and on-demand recordings are included with all Tula plans.checked 8 Oct 2001
- Payments
- Customizable payment forms can accept payments for classes, special events, and memberships, and the site says studios can create and share them without extra charge.checked 8 Oct 2001
- Payments and registration
- Studios can accept payments through customizable forms and embed a calendar on their own website for class registration.checked 8 Oct 2001
- Privacy limitation
- The privacy policy says Tula Software LLC has not certified to the Department of Commerce that it adheres to the Privacy Shield Principles.checked 8 Oct 2001
- Product
- Tula provides business software for independent yoga studios and other class based businesses, including in-person, livestream, and on-demand classes.checked 8 Oct 2001
- Security and storage
- Its privacy policy says data is backed up hourly in redundant data centers and describes SSL encryption and limits on employee data access.checked 8 Oct 2001
- Studio management
- Tula supports payments, memberships, schedules, registrations, credits, and attendance tracking.checked 8 Oct 2001
- Support
- The site provides a link to detailed product documentation and lists [email protected] as its contact email.checked 8 Oct 2001
- Waivers
- Students can sign electronic waivers online or in the studio, and studios can access stored waivers later.checked 8 Oct 2001
- Website integration
- Studios can embed calendars, payment forms, and student access widgets with custom colors, allowing students to register, pay, and manage accounts from the studio website.checked 8 Oct 2001
The company
- Company history
- Tula says it was established in 2011 and began by building software for its own studio in Chicago.checked 8 Oct 2001
- Founded
- 2011checked 28 Sep 2001




