TAPNET Visitor Identification
TAPNET Visitor Identification is a web product for businesses seeking to understand which companies show interest in their websites.
What TAPNET Visitor Identification is
TAPNET Visitor Identification is a web product for businesses seeking to understand which companies show interest in their websites. Its Lead Widget collects anonymous visitor, session, and page-view activity. Reports can include repeat visits, viewed pages, first and last activity, traffic sources, and UTM attribution when available. Visitor Intent rates activity from 0 to 100 and groups it into Browsing, Interested, High Intent, or Hot. Live company identification is in preview and is not yet enabled; when enabled, matches appear only when confidently identified. Unmatched visits remain anonymous, and TAPNET says it does not identify an anonymous individual or reveal contact details. The free plan is listed as free and includes a rolling 30-day history; data retention is 30 days. Lead Assist Premium can use selected identified companies for evaluation, research, decision-maker discovery, contact enrichment, Fit Score, and personalized outreach. Users review and approve prospects and messages before paced email outreach. The product describes a workflow connecting visitor activity with Lead Assist and Prospect Generator, but names no third-party integration.
Good
- Tracks anonymous visitor, session, and page-view activity.
- Reports can show traffic sources and UTM attribution.
- Visitor Intent scores activity from 0 to 100.
- Free plan includes a rolling 30-day history.
Watch out
- Live company identification is not yet enabled.
- Unmatched traffic stays anonymous.
- Data retention is 30 days.
- Contact details are not revealed.
Who it suits
TAPNET suits businesses that want to review company-level website interest and choose prospects for follow-up. It is web-based, and company identification is currently in preview rather than enabled.
Verdict
TAPNET provides visitor activity reports and intent scoring, with company identification subject to preview availability and confident matching. The free plan is listed as free, with a 30-day history and retention period.
Plans and prices
From TAPNET Visitor Identification's own pricing page, checked 7 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Website Visitor Identification | Free | Lead Widget visitor tracking · company identification when enabled and matched · rolling 30-day history |
The facts
Each one read from TAPNET Visitor Identification's own pages, with the date it was checked.
What it does
- Activity details
- Reports can show repeat visits, pages viewed, first and last activity, traffic sources, and UTM attribution where available.checked 7 Oct 2026
- Collection
- The Lead Widget collects anonymous visitor, session, and page-view activity alongside its widget tools.checked 7 Oct 2026
- Data processing
- The privacy policy says customers act as data controllers and TAPNET acts as a data processor, processing personal data on documented instructions unless required by law.checked 7 Oct 2026
- Identification status
- Live company identification is in preview and is not yet enabled; company matches are shown only when enabled and confidently matched.checked 7 Oct 2026
- Integration
- The product page describes a workflow connecting the Lead Widget’s visitor activity with Lead Assist and Prospect Generator; it does not name a third-party integration for this product.checked 7 Oct 2026
- Intended audience
- TAPNET describes the workflow as helping businesses understand which companies show interest and choose prospects for follow-up.checked 7 Oct 2026
- Lead Assist
- Lead Assist Premium can use selected identified companies for Persona evaluation, AI research, decision-maker discovery, contact enrichment, Fit Score, and personalized outreach.checked 7 Oct 2026
- Outreach review
- TAPNET says users review and approve prospects and personalized messages before paced email outreach.checked 7 Oct 2026
- Privacy boundary
- TAPNET says it does not identify an anonymous individual from a visit, and unmatched traffic stays anonymous.checked 7 Oct 2026
- Purpose
- TAPNET says the product identifies companies visiting a website and shows what they explored, turning anonymous traffic into sales opportunities.checked 7 Oct 2026
- Security and privacy
- TAPNET’s privacy policy says it does not sell personal information and uses reasonable security measures and technical and organizational safeguards.checked 7 Oct 2026
- Support
- TAPNET directs existing clients to sign in and open a support ticket for service, billing, campaign, or account help.checked 7 Oct 2026
- Visitor Intent
- Visitor Intent scores activity from 0 to 100 and uses the categories Browsing, Interested, High Intent, or Hot.checked 7 Oct 2026
The company
- Headquarters
- Edmonton, Alberta, Canadachecked 28 Sep 2026
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