Swello
Swello is a social media management service for scheduling posts across LinkedIn, Instagram, TikTok, Threads, Bluesky, Facebook and X.
What Swello is
Swello is a social media management service for scheduling posts across LinkedIn, Instagram, TikTok, Threads, Bluesky, Facebook and X. It is available on the web, iOS and Android, and includes an approval workflow and advanced analytics. Swello does not include a social inbox. The free Starter plan provides one user, one social profile per network and 40 scheduled posts per month. Medium costs €19.00 per month, billed annually at €228 excl. VAT per year, and offers one user, five social profiles and 400 scheduled posts per month. Large costs €59.00 per month, billed annually at €708 excl. VAT per year, with five users, 15 profiles, unlimited scheduled posts and 24 months of archives. Business costs €99.00 per month, billed annually at €1,188 excl. VAT per year, and provides more than five users, more than 15 profiles and unlimited scheduled posts. The listed service supports up to five social accounts. Swello was founded in 2010 and is headquartered in Toulon, France.
Good
- Supports LinkedIn, Instagram, TikTok, Threads, Bluesky, Facebook and X
- Includes approval workflow and advanced analytics
- Free plan includes 40 scheduled posts monthly
- Large and Business plans offer unlimited scheduled posts
Watch out
- No social inbox
- Starter is limited to one user
- Medium is limited to one user and five profiles
- Paid plans are billed annually
Who it suits
Swello suits individuals or teams scheduling posts across its supported social networks who need approval workflows and advanced analytics. The free Starter plan is limited to one user and 40 scheduled posts per month.
Verdict
Swello covers multi-network scheduling, approvals and analytics, with free and paid plans for different posting volumes and team sizes. Note that the product has no social inbox and paid plans are billed annually.
Plans and prices
From Swello's own pricing page, checked 22 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | Free | 1 user · 1 social profile per social network · 40 scheduled posts/month · Lifetime free subscription |
| Medium | €19 a month | 1 user · 5 social profiles · 400 scheduled posts/month · €228 excl. VAT per year; billed annually |
| Large | €59 a month | 5 users · 15 social profiles · Unlimited scheduled posts · 24 months archives · €708 excl. VAT per year; billed annually |
| Business | €99 a month | More than 5 users · More than 15 social profiles · Unlimited scheduled posts · €1,188 excl. VAT per year; billed annually |
The facts
Each one read from Swello's own pages, with the date it was checked.
What it does
- Analytics level
- advancedchecked 22 Sep 2026
- Scheduled posts
- 400checked 22 Sep 2026
- Social accounts
- 5checked 22 Sep 2026
- Social inbox
- Nochecked 22 Sep 2026
- Supported networks
- LinkedIn,Instagram,TikTok,Threads,Bluesky,Facebook,Xchecked 22 Sep 2026
Where it runs
- Approval workflow
- Yeschecked 22 Sep 2026
The company
- Founded
- 2010checked 28 Sep 2026
- Headquarters
- Toulon, Francechecked 28 Sep 2026
- Team users
- 1checked 22 Sep 2026
Money
- Free plan
- Yeschecked 22 Sep 2026
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