SMSPortal
The facts below are what the maker publishes about SMSPortal, checked and dated. Our editors have not written about it yet.
Plans and prices
From SMSPortal's own pricing page, checked 15 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Free | Free | 100 free SMS · testing and product exploration · No credit card needed; cancel any time |
| Standard | $0.08, paid once | From $0.08 per message · no subscription · no contract · Pay-as-you-go per message; excludes VAT/BST/tax and includes carrier costs |
| Enterprise | Priced on request | High-volume SMS · account feature benefits · VIP support · Contact sales; terms and conditions apply |
The facts
Each one read from SMSPortal's own pages, with the date it was checked.
What it does
- Acquisition completion
- LINK Mobility reported the acquisition completed on 14 February 2025 and said SMSPortal would continue as a South African business unit.checked 15 Oct 2026
- API
- The homepage provides API examples for C#, Java, PHP, Python, Go, Node.js, Ruby and PowerShell.checked 9 Oct 2026
- API authentication
- API requests support Basic Authentication or 24-hour token authentication using generated client credentials.checked 15 Oct 2026
- API code recipes
- Official recipes cover C#, Java, PHP, Python, Go, Node.js, Ruby and PowerShell.checked 15 Oct 2026
- API endpoint
- The documented REST base URL is https://rest.smsportal.com, with versioned paths such as /v1.checked 15 Oct 2026
- Automation
- Automation Flows let businesses create goal-specific visual journeys that send relevant texts and use real-time analytics.checked 9 Oct 2026
- Automation flows
- Visual automations can send surveys, order reminders, after-sales texts and goal-specific customer journeys.checked 15 Oct 2026
- Automation triggers
- Flow Builder supports keyword, opt-out and fallback reply filters, with actions to send or forward responses.checked 15 Oct 2026
- Credit expiry
- Purchased SMS credits expire 12 months after purchase.checked 15 Oct 2026
- Data protection
- The pricing comparison lists GDPR compliance, encrypted-at-rest and encrypted-in-transit protections, and a 256-bit SSL connection.checked 9 Oct 2026
- Documentation
- The help centre contains API integration, getting-started guides, how-to articles and FAQs.checked 15 Oct 2026
- Feature limitation
- The FAQ says sender names cannot be changed to arbitrary names, and USSD, email and MMS services are unavailable.checked 15 Oct 2026
- GDPR role
- SMSPortal describes itself as a GDPR data processor while customers remain data controllers.checked 15 Oct 2026
- Hosting and security
- Servers are hosted in Teraco South African data centres across CT1 and CT2; the facilities are described as Tier III+ and SOC 2 Type II certified.checked 15 Oct 2026
- Industries
- SMSPortal presents solutions for financial services, lead generation, healthcare, media and entertainment, travel and hospitality, and retail and e-commerce.checked 9 Oct 2026
- Integrations
- Official platform integrations listed are Optimove, MoEngage, Adobe Campaigns, Plumb5, Zapier and RapidAPI.checked 15 Oct 2026
- Landing-page analytics
- Landing pages provide real-time click tracking and dashboard analytics showing who opened them.checked 15 Oct 2026
- Landing pages
- Users can attach personalized mobile webpages to SMS using drag-and-drop blocks and templates without coding.checked 15 Oct 2026
- Legal entity
- The legal company name is SMSPortal (Pty) Ltd, a South African limited-liability company registered as 2009/008598/07.checked 15 Oct 2026
- Limit: learning curve
- G2 reviewers reported that onboarding can initially be difficult for less technical users.checked 15 Oct 2026
The company
- Company history
- SMSPortal says it was founded in Cape Town and grew from a bootstrapped garage startup into a cloud communications platform provider.checked 9 Oct 2026
- Company ownership
- LINK Mobility announced on 24 June 2025 that it would acquire SMSPortal for up to USD 145 million, including conditional payments.checked 15 Oct 2026
- Company profile
- LinkedIn lists SMSPortal as privately held, founded in 2002, headquartered in Cape Town and employing 11–50 people.checked 15 Oct 2026
- Headquarters
- The company lists West Office Tower, Century City, Cape Town, South Africa as its physical address.checked 15 Oct 2026
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