Popl
Popl is an event lead capture platform for B2B go-to-market teams, with tools to collect contact details, enrich them, and send qualified leads to a CRM.
What Popl is
Popl is an event lead capture platform for B2B go-to-market teams, with tools to collect contact details, enrich them, and send qualified leads to a CRM. Its Universal Badge Scanner reads event badges, business cards, and QR codes, including encrypted badge QR codes by extracting visible printed details. Popl says its enrichment engine uses 20+ data partners to find business emails, phone numbers, LinkedIn profiles, and company information. Event Flows organize events and leads, add qualifying questions and tags, trigger follow-up emails, and connect to a CRM. Popl AI Voice transcribes and analyzes booth conversations and in-person meetings to create CRM lead data. Teams can also manage digital business cards in bulk. Listed integrations include Salesforce, HubSpot, Marketo, Microsoft Dynamics, Pipedrive, Zoho, Outlook, Slack, Zapier, and Popl API. The app can save captured leads securely on a device offline, then enrich and sync them after reconnection. A free plan is available; event lead capture pricing is by custom quote after a demo.
Good
- Scans badges, business cards, and QR codes
- Enrichment draws on 20+ data partners
- Offline lead capture with later syncing
- Integrates with several named CRMs
- Free plan available
Watch out
- Event lead capture requires a custom quote after a demo
- Enrichment and syncing follow offline capture after reconnection
Who it suits
Popl suits B2B go-to-market teams collecting leads at events, including large and enterprise teams. Solo professionals can use its individual digital business card app.
Verdict
Popl brings event capture, contact enrichment, and CRM workflows into one platform, with digital business cards and offline collection also available. Teams should note that event lead capture pricing is custom quoted after a demo.
Plans and prices
From Popl's own pricing page, checked 3 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Digital Business Card | Priced on request | Team plan; features become available to all users · Pricing not stated on the opened page |
| Event Lead Capture | Priced on request | Unlimited users · unlimited events · unlimited leads · no usage restrictions · Custom quote after a demo |
The facts
Each one read from Popl's own pages, with the date it was checked.
What it does
- AI voice recording
- Popl AI Voice transcribes and analyzes booth conversations and in-person meetings, then turns them into lead data for a CRM.checked 3 Oct 2026
- Badge scanning
- Its Universal Badge Scanner scans event badges, business cards, and QR codes, including badges whose QR codes are encrypted, by reading visible printed details.checked 3 Oct 2026
- Digital business cards
- Popl offers digital business cards that teams can manage in bulk and use to sync collected contacts to a CRM.checked 3 Oct 2026
- Event workflows
- Event Flows can organize events and leads, set qualifying questions and auto tags, trigger follow-up emails, and connect with a CRM.checked 3 Oct 2026
- Integrations
- Listed integrations include Salesforce, HubSpot, Marketo, Microsoft Dynamics, Pipedrive, Zoho, Outlook, Slack, Zapier, and Popl API.checked 3 Oct 2026
- Intended customers
- Popl says it serves B2B go-to-market teams, including large teams and enterprise companies, and also offers an individual digital business card app for solo professionals.checked 3 Oct 2026
- Lead enrichment
- Popl says its enrichment engine uses 20+ data partners to find business emails, phone numbers, LinkedIn profiles, and company information.checked 3 Oct 2026
- Offline use
- The pricing page FAQ says the app can save captured leads securely on the device offline, then enrich and sync them after reconnection.checked 3 Oct 2026
- Product
- Popl describes itself as an event lead capture platform for B2B go-to-market teams that captures leads, enriches contact data, and syncs qualified leads to a CRM.checked 3 Oct 2026
- Security
- Popl states that it is SOC 2 Type II compliant and that data is encrypted in transit and at rest.checked 3 Oct 2026
- Support and onboarding
- Popl describes a custom 30-day onboarding plan, unlimited working sessions and team trainings, quarterly one-to-one check-ins, and additional customer success support.checked 3 Oct 2026
The company
- Company history
- Popl says it launched in 2020 and was accepted into Y Combinator’s Winter 2021 batch.checked 3 Oct 2026
- Headquarters
- New York, United Stateschecked 28 Sep 2026
Where it runs
- CRM mapping
- Popl says its native CRM integrations support unlimited custom field mappings, deduplication, and syncing to multiple CRM objects.checked 3 Oct 2026
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