InfoSum Data Clean Room
InfoSum Data Clean Room lets organizations match and analyze datasets without transferring or disclosing the underlying data.
What InfoSum Data Clean Room is
InfoSum Data Clean Room lets organizations match and analyze datasets without transferring or disclosing the underlying data. Advertisers, publishers, commerce media businesses, data providers, and media owners can use first-party data to explore audience relationships, translate identity, plan targeting, activate campaigns, and measure results. InfoSum describes its approach as decentralized and cloud agnostic, using non-movement technology and differential privacy. Personal identifiers are salted and hashed, data is encrypted at rest in decentralized Bunkers, and query results are aggregated with differential privacy techniques. Marketers can work with drag-and-drop tools and simple queries, while dataset owners can set permissions and later change or revoke them. Data can be held in an InfoSum Bunker or a Beacon in a customer cloud or warehouse. Listed destinations include S3, Google Cloud Storage, Snowflake Beacon Table, Google PAIR, Ads Data Manager, Customer Match, and DataX. The API supports data onboarding for accounts with an API key and appropriate permissions. Pricing is available on request; access must be arranged through InfoSum rather than self-registration.
Good
- Matches datasets without moving underlying data
- Supports audience insights and campaign measurement
- Dataset owners can change or revoke permissions
- Offers Bunker and customer-cloud Beacon deployment
- API supports data onboarding
Watch out
- Pricing is available only on request
- Self-registration is not offered
- Cloud Vaults are limited to 10 unpublished files
- Recordsets have a 30-day retention period
Who it suits
It suits advertisers, publishers, commerce media businesses, data providers, and media owners seeking privacy-oriented collaboration on first-party data. It is aimed at teams that need audience insights, activation, or campaign measurement.
Verdict
InfoSum Data Clean Room is designed for cross-organization data collaboration with privacy controls and multiple deployment options. Prospective users should account for request-based pricing and the need to arrange platform access through InfoSum.
The facts
Each one read from InfoSum Data Clean Room's own pages, with the date it was checked.
What it does
- Access
- The help center says the platform does not offer self-registration and users must contact InfoSum to add or remove platform users.checked 4 Oct 2026
- Analytics and activation
- The product supports audience insights, planning, activation, and campaign measurement.checked 4 Oct 2026
- API access
- InfoSum documents an API for data onboarding and says customers need an API key and appropriate account settings and permissions.checked 4 Oct 2026
- Collaboration
- Advertisers, publishers, and data owners can overlay first-party data to understand audience correlations and develop partnerships.checked 4 Oct 2026
- Data handling
- InfoSum says personal identifiers are salted and hashed, encrypted at rest in decentralized Bunkers, and query results are aggregated with differential privacy techniques.checked 4 Oct 2026
- Deployment options
- Data can be held in an InfoSum Bunker or a Beacon deployed in the customer’s cloud or warehouse; the help page says functionality is not significantly different.checked 4 Oct 2026
- Destinations
- Listed connectors and destinations include S3, sFTP, Google Cloud Storage, Snowflake Beacon Table, Google PAIR, Ads Data Manager, Customer Match, and DataX.checked 4 Oct 2026
- For whom
- InfoSum names advertisers, commerce media businesses, data providers, and media owners as audiences for the product.checked 4 Oct 2026
- Import limits
- The import guide states Cloud Vaults have a limit of 10, unpublished files and recordsets have a 30-day retention period, and supported file types are CSV and Parquet.checked 4 Oct 2026
- Integrations
- Listed activation destinations include Amazon S3, Google Cloud Storage, Snowflake Beacon Table, Google PAIR, and Customer Match.checked 4 Oct 2026
- Permissions
- Dataset owners can define data permissions and change or revoke them at any time.checked 4 Oct 2026
- Pricing
- The product page directs prospective customers to get in touch and does not state a price.checked 4 Oct 2026
- Privacy
- The product uses patented non-movement technology and differential privacy techniques to operationalize first-party data without copying or sharing it.checked 4 Oct 2026
- Privacy technology
- The product uses patented non-movement technology and differential privacy techniques to protect first-party data.checked 4 Oct 2026
- Processing
- InfoSum describes its processing as cloud agnostic and decentralized, avoiding centralized data lakes or warehouses.checked 4 Oct 2026
- Purpose
- The Data Clean Room matches and analyzes unlimited datasets without sharing or moving data.checked 4 Oct 2026
- Security
- InfoSum says its security features are backed by independent audits and regular penetration tests.checked 4 Oct 2026
- Support
- The support page lists [email protected] and phone numbers +1 877-266-3700 and +44 (0)808 2812768.checked 4 Oct 2026
- Support and access
- The support guide says platform access is arranged through a Customer Success representative and does not offer self-registration.checked 4 Oct 2026
- Use cases
- The product supports audience insights, identity translation, targeting segments, and campaign measurement.checked 4 Oct 2026
- User interface
- The product offers intuitive drag-and-drop tools and simple queries intended to let marketers work without data scientists.checked 4 Oct 2026
- What it does
- The Data Clean Room matches and analyzes datasets across organizations without sharing or moving the underlying data.checked 4 Oct 2026
The company
- Company
- InfoSum says it was founded in 2015 and has offices in London, New York, and Hamburg.checked 4 Oct 2026
- Founded
- 2015checked 28 Sep 2026
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