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InfoSum Data Clean Room vs Permutive

What both publish

FactInfoSum Data Clean RoomPermutive
CompanyInfoSum says it was founded in 2015 and has offices in London, New York, and Hamburg.Permutive was founded in 2014 by Joe Root and Tim Spratt.
Founded20152014
PricingThe product page directs prospective customers to get in touch and does not state a price.Permutive does not currently list pricing plans publicly, and pricing information must be obtained from the vendor.
SecurityInfoSum says its security features are backed by independent audits and regular penetration tests.Permutive's Data Clean Room keeps data in the customer's cloud environment with no data transfers required, and the company describes the environment as hardened and secure.
SupportThe support page lists [email protected] and phone numbers +1 877-266-3700 and +44 (0)808 2812768.Implementation for vertical publishers is supported by a dedicated team tailored to goals such as audience extension, data monetization, or advertiser collaboration.
What it doesThe Data Clean Room matches and analyzes datasets across organizations without sharing or moving the underlying data.Permutive unifies data clean room, curation, and first-party data activation for publishers, advertisers, agencies, and retail media leaders.

Pick InfoSum Data Clean Room if…

It suits advertisers, publishers, commerce media businesses, data providers, and media owners seeking privacy-oriented collaboration on first-party data. It is aimed at teams that need audience insights, activation, or campaign measurement.

Pick Permutive if…

Permutive is aimed at publishers, advertisers, agencies, and retail media leaders who need audience data collaboration and activation. It may suit teams seeking clean-room collaboration across publisher and cloud partners without transferring data.

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