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IndieLaunch

IndieLaunch helps indie developers gather structured playtest feedback from their communities and track aggregate conversion from testers to Steam reviews.

Place
#14 of 23
Score
6.4

What IndieLaunch is

IndieLaunch helps indie developers gather structured playtest feedback from their communities and track aggregate conversion from testers to Steam reviews. To start a round, a developer names the game, adds a build link or download key, and chooses feedback focus areas. Testers can respond through a shareable invite link without creating an account. Feedback is grouped into Bugs, Suggestions, and Praise, and a Discord bot accepts submissions through the `/feedback` command with screenshot attachments. Testers can also sign in with Steam. The review tracker shows aggregate conversion; Pro adds an individual reviewer breakdown and a list of testers available for outreach. The Free plan includes unlimited rounds, custom questions, CSV export, and shareable round reports. Pro adds Steam key distribution and Steam data in a summary email. The site says a round can be set up in two minutes. IndieLaunch is web-based, distributes builds by link, and gathers feedback through surveys. Free costs nothing, billed $0/forever; Pro costs $12 a month, billed $12/month.

Good

  • Testers can use invite links without accounts
  • Discord feedback supports screenshot attachments
  • Free plan includes unlimited rounds and CSV export
  • Pro provides individual reviewer details

Watch out

  • Individual reviewer breakdown requires Pro
  • Pro costs $12 a month

Who it suits

IndieLaunch suits indie developers who want structured feedback from an existing community and a way to track Steam review conversion. It offers options for both free playtesting and paid tester analysis.

Verdict

IndieLaunch combines community playtesting with Steam review tracking, while keeping invite-link participation simple for testers. The free plan covers core round management and reports; detailed reviewer information is part of Pro.

Plans and prices

From IndieLaunch's own pricing page, checked 7 Oct 2026.

All about pricing
PlanPriceWhat it gives you
FreeFreeUnlimited rounds · Bugs, suggestions & praise · Custom questions · Steam sign-in for testers · Discord /feedback bot · CSV export · Aggregate review stat · Shareable round reports · $0/forever
Pro$12 a monthEverything in Free · Steam key distribution to testers · Individual reviewer breakdown · Available for outreach list · Steam data in summary email · $12/month
Pro$99 a yearEverything in Free · Steam key distribution to testers · Individual reviewer breakdown · Available for outreach list · Steam data in summary email · $99/year — save 31%

The facts

Each one read from IndieLaunch's own pages, with the date it was checked.

What it does

Discord integration
The Discord bot lets testers submit feedback with the /feedback command, and supports screenshot attachments.checked 7 Oct 2026
Exports and reports
The Free plan includes CSV export and shareable round reports.checked 7 Oct 2026
Feedback categories
Feedback is organized into Bugs, Suggestions, and Praise.checked 7 Oct 2026
Intended users
The site describes the product as built for indie developers who want structured feedback from their existing community.checked 7 Oct 2026
Playtest setup
Developers create a round by naming their game, adding a build link or download key, and choosing focus areas for feedback.checked 7 Oct 2026
Product
IndieLaunch helps indie developers playtest games with their own communities and track which testers convert to Steam reviews.checked 7 Oct 2026
Pro reviewer detail
The Pro plan includes an individual reviewer breakdown and a list of testers available for outreach.checked 7 Oct 2026
Setup time
The site says a playtest round can be set up in two minutes.checked 7 Oct 2026
Tester access
Testers can submit feedback through a shareable invite link without creating an account.checked 7 Oct 2026

The company

Steam integration
The site describes Steam sign-in for testers and a Steam review tracker that shows aggregate review conversion.checked 7 Oct 2026

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