GroomTower
GroomTower is paid salon-management software made specifically for pet grooming businesses.
What GroomTower is
GroomTower is paid salon-management software made specifically for pet grooming businesses. Its calendar supports drag-and-drop appointments, multiple staff views, recurring visits, buffer times, and status tracking. Client and pet profiles can hold grooming history, preferences, medical notes, vaccination tracking, and digital consent forms. A branded booking portal lets clients select services and staff while checking availability automatically. Payment tools include point-of-sale checkout, card-on-file, deposits, invoices, refunds, tax calculation, and tips. Staff features cover schedules, time tracking, commissions, role permissions, and timesheet reports. Analytics address revenue, appointments, retention, commissions, and payouts, with accounting exports. Messaging includes unlimited transactional SMS and two-way texting on every plan; MMS is listed for Professional and Enterprise. GroomTower also offers automated reminders, payment processing, free onboarding support, and data migration assistance. It runs on the web and through an API.
Good
- Pet profiles include medical and vaccination records
- Booking portal checks availability automatically
- Recurring appointments and automated reminders
- Staff schedules, commissions, and permissions
- Tokenized card details and daily backups
Watch out
- Paid software with no free plan
- MMS limited to Professional and Enterprise
- No named integration partners
Who it suits
It suits pet grooming salons needing scheduling, pet records, booking, payments, staff management, and operational reporting. It may also fit teams seeking onboarding and migration assistance.
Verdict
GroomTower brings pet-grooming appointments, records, booking, payments, staff administration, and reporting into one system. Its paid model and unspecified trial length are important considerations, while web/API access and onboarding support add flexibility.
The facts
Each one read from GroomTower's own pages, with the date it was checked.
What it does
- Analytics
- Reports cover revenue, appointment volume, client retention, commissions, and payouts, with accounting exports.checked 10 Oct 2026
- Backups and uptime
- The security page lists daily automated backups, point-in-time recovery, and a 99.9% uptime SLA.checked 10 Oct 2026
- Compliance and uptime
- The company claims GDPR and CCPA compliant data handling, PCI-DSS Level 1 payment processing via Stripe, SOC 2 aligned practices, and a 99.9% uptime SLA.checked 9 Oct 2026
- Integrations and API
- The about page mentions expanded integrations, and the Enterprise plan was described in a search result as including API access; no integration partners were named on the opened pages.checked 9 Oct 2026
- Messaging
- The site describes automated email and SMS reminders, and says unlimited SMS has no per-message fees.checked 10 Oct 2026
- Online booking
- Clients can book through a branded portal, choose services and a preferred staff member, and view available times.checked 10 Oct 2026
- Payment compliance
- The security page says payment processing is PCI-DSS Level 1 compliant via Stripe and card numbers are not stored on GroomTower servers.checked 10 Oct 2026
- Payments
- Payment features include point-of-sale checkout, card-on-file, invoices, refunds, and tax reporting.checked 10 Oct 2026
- Pet records
- Pet profiles can include grooming history, medical notes, vaccination tracking, and digital consent forms.checked 10 Oct 2026
- Privacy
- The security page describes GDPR and CCPA compliant data handling and says GroomTower does not sell or share customer data with third parties.checked 10 Oct 2026
- Purpose
- GroomTower is software built specifically to manage pet grooming salons.checked 10 Oct 2026
- Purpose-built software
- GroomTower describes itself as salon management software built specifically for pet grooming businesses.checked 9 Oct 2026
- Scheduling
- Its scheduling features include a drag-and-drop calendar, multi-staff views, recurring appointments, and buffer time.checked 10 Oct 2026
- Security
- The security page states that data in transit uses TLS 1.3 and data at rest uses AES-256 encryption.checked 10 Oct 2026
- Staff and reporting
- Staff tools include work schedules, time tracking, commission tracking, role permissions, and timesheet reports; analytics cover revenue, appointments, retention, and commissions.checked 9 Oct 2026
- Staff tools
- Staff features include schedules, clock-in/out tracking, commission tracking, role-based permissions, and timesheet reports.checked 10 Oct 2026
- Support
- GroomTower says real people answer support questions and that it responds quickly.checked 10 Oct 2026
- Support and migration
- The product overview says GroomTower provides free onboarding support and data migration assistance.checked 9 Oct 2026
The company
- Company history
- GroomTower says it was founded in June 2024 to modernize salon management.checked 9 Oct 2026
Money
- Free trial
- The site offers a free trial and says no credit card is required; it does not state the trial duration on the opened pages.checked 10 Oct 2026
- Plans and limits
- A search result for GroomTower's get-started page describes Starter, Professional, and Enterprise trials and staff or location limits, but the opened page itself did not expose those details.checked 9 Oct 2026
- Trial
- The company advertises a free trial with no credit card required, but the opened pages do not state a trial duration.checked 9 Oct 2026
Alternatives to GroomTower
- 1

Groomsoft
Free planAndroidiOSWeb8.1From $29.95 a month - 2
Cartoply
Free planAndroidiOSWebAPI8.0From $67.20 a year - 3
Pawfinity
AndroidiOSWebmacOS7.9From $55 a month - 4

Seglo
Free planAndroidiOSWeb7.9From A$49 a month - 5
ShakeYourTail
Free planAndroidiOSWeb7.9From $15 a month - 6

DaySmart Pet
AndroidiOSWebAPI7.8From $29 a month
