CarDog
CarDog is a cloud-based CRM for independent car dealerships and automotive sales professionals.
What CarDog is
CarDog is a cloud-based CRM for independent car dealerships and automotive sales professionals. Staff can access it from smartphones, tablets, and desktop computers, with Android, iOS, and web platforms listed. Sales tools include driver license and VIN scanning, inventory management, deal creation, and forwarding deals for approval. Communication features cover SMS/MMS, video messaging, automated phone calls, call recording, and lead follow-up. Dealers can configure workflows and alerts by text, email, or desktop, as well as customized or scheduled reports. CarDog names 700Credit, Route One, Dealertrack, and CUDL for remote credit pulls and lender submissions. It also names CARFAX, Manheim MMS, and AutoCheck among appraisal and retail analysis sources, and says it integrates with most dealer management systems. Website tools let dealers edit site content, SEO, rebates, incentives, photos, and inventory. There is no free plan. CarDog is headquartered in Tempe, Arizona, United States.
Good
- Available on web, Android, and iOS
- Supports SMS/MMS and video messaging
- Names credit and appraisal integrations
- Includes workflow automation and reporting
Watch out
- No free plan
Who it suits
CarDog is suited to independent dealerships, including small and medium-sized dealers, and automotive sales professionals. Its sales, messaging, reporting, and website tools address dealership workflows.
Verdict
CarDog brings dealership CRM, sales, communication, and website tools together, with three listed paid plans. Compare the plan pricing with the dealership tools you need, since plan-specific feature limits are not provided.
Plans and prices
From CarDog's own pricing page, checked 8 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| CRM Lite | $300 a month | Starting price; features and limits not specified · starting at $300/mo. |
| Full CRM | $500 a month | Starting price; features and limits not specified · staring at $500/mo. |
| Full CRM & Website | $900 a month | Starting price; features and limits not specified · starting at $900/mo. |
The facts
Each one read from CarDog's own pages, with the date it was checked.
Where it runs
- Appraisal data sources
- CarDog names CARFAX, Manheim MMS, AutoCheck, and other sources for trade appraisal and retail analysis.checked 8 Oct 2026
What it does
- Automation and reporting
- Users can configure workflows, text, email, and desktop alerts, and customized or scheduled reports.checked 8 Oct 2026
- Credit integrations
- CarDog names 700Credit, Route One, Dealertrack, and CUDL for remote credit pulls and lender submissions.checked 8 Oct 2026
- Customer communication
- CarDog supports SMS/MMS and video messaging, automated phone calls, call recording, and lead follow-up.checked 8 Oct 2026
- DMS integration
- The maker says CarDog integrates with most dealer management systems, without naming them on this page.checked 8 Oct 2026
- Intended customer
- The maker describes CarDog as suited to independent dealerships, including small to medium-sized dealers, and automotive professionals.checked 8 Oct 2026
- Marketing
- CarDog supports customized lead collection campaigns, campaign metrics, ROI review, and reporting.checked 8 Oct 2026
- Mobile access
- The maker says CarDog is accessible from smartphones, tablets, and desktop computers.checked 8 Oct 2026
- Product
- CarDog is a cloud-based CRM designed for independent car dealerships and automotive sales professionals.checked 8 Oct 2026
- Sales tools
- Sales staff can scan driver licenses and vehicle VINs, manage inventory, create deals, and forward deals for approval.checked 8 Oct 2026
- Security and privacy
- The privacy policy says account payment information is kept encrypted on secure servers and describes access restrictions and other security measures.checked 8 Oct 2026
- Support
- CarDog offers technical support and individual or team coaching from staff with dealership experience.checked 8 Oct 2026
- Website tools
- The website tools let dealers edit site content, SEO, rebates, incentives, vehicle photos, and inventory from any device.checked 8 Oct 2026
The company
- Company history
- The maker says DealerPeak debuted in 1999 and developed CarDog as a mobile CRM for independent car dealers.checked 8 Oct 2026
- Headquarters
- Tempe, Arizona, United Stateschecked 28 Sep 2026
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