
Bird Analytics
Summary
Bird Analytics brings marketing data from email, SMS, WhatsApp, social media, and web interactions into a shared dashboard. Teams can monitor delivery, opens, clicks, and campaign performance in real time, with alerts to help identify opportunities to adjust campaigns. Its AI analyzes purchase history, engagement patterns, and behavioral signals to predict repurchases and likely purchases. Audience segments can draw on purchase, browsing, and engagement data, and update as preferences change. Revenue attribution follows customer journeys from first interaction to purchase and connects channels and messages to revenue outcomes. Bird lists pre-built integrations including HubSpot, Salesforce, Shopify, and Snowflake, among others. It describes the platform as supporting unlimited customer profiles and processing millions of profiles and billions of data points. Bird states that the analytics platform is SOC 2 certified and compliant with GDPR, CCPA, and HIPAA, with data residency controls and granular access. Analytics pricing is not listed; the page directs prospective customers to contact sales or get started. A separate pricing note says paid plans start at $15/mo.
Who it is for
Bird Analytics suits marketing teams that want campaign monitoring, audience segmentation, predictive insights, and revenue attribution across multiple channels. It may also fit organizations looking to connect large customer datasets and existing integrations.
What is good
- Tracks campaign delivery, opens, and clicks in real time.
- Predicts likely purchases and repurchases using behavioral signals.
- Audience segments update as preferences change.
- Connects customer journeys and messages to revenue outcomes.
- Offers connectors to services including HubSpot and Shopify.
What to know first
- Analytics plan price is not listed.
- Product page directs prospective customers to sales or Get Started.
- Historical data is listed as 1 month.
Verdict
Bird Analytics combines multi-channel campaign monitoring with predictive audience insights and revenue attribution. Consider it if those capabilities align with your marketing data needs, but note that the Analytics plan price is not published.
Bird Analytics plans and pricing
All plansCompared on email marketing analytics software
Facts
- Product purpose
- Bird Data Analytics presents marketing analytics to predict customer behavior, monitor campaign performance, and attribute interactions to revenue.bird.com · 30 Sept 2026
- Channels
- The dashboard brings together analytics for email, SMS, WhatsApp, social media, and web interactions.bird.com · 30 Sept 2026
- Live monitoring
- Bird says teams can track campaign results, deliverability, opens, and clicks in real time and use dashboard alerts to spot optimization opportunities.bird.com · 30 Sept 2026
- Predictive insights
- Bird says its AI analyzes purchase history, engagement patterns, and behavioral signals to predict repurchases and likely purchases.bird.com · 30 Sept 2026
- Audience segments
- Audience segments can use purchase data, browsing behavior, and engagement patterns and update automatically as preferences evolve.bird.com · 30 Sept 2026
- Revenue attribution
- The product describes tracking customer journeys from first touch to purchase and connecting channels, journeys, and messages to revenue outcomes.bird.com · 30 Sept 2026
- Integrations
- Bird says it offers pre-built connectors and shows HubSpot, Salesforce, Meta, AWS, Shopify, Snowflake, and LinkedIn as example integrations.bird.com · 30 Sept 2026
- Scale
- Bird describes the data platform as supporting unlimited customer profiles and processing millions of profiles and billions of data points.bird.com · 30 Sept 2026
- Pricing availability
- The analytics page directs prospective customers to Contact Sales or Get Started and does not show an Analytics price; Bird's pricing catalog lists other products and does not list Data Analytics.bird.com · 30 Sept 2026
- Support
- Bird's security page directs customers with security questions to Sales, and Bird's company page lists [email protected] as a support contact.bird.com · 30 Sept 2026
- Maker
- Bird says it was founded as MessageBird in 2011; the about page opened does not state a headquarters location.bird.com · 30 Sept 2026
- Purpose
- Bird Data Analytics provides integrated analytics that predict customer behavior, monitor campaign performance in real time, and trace interactions to revenue.bird.com · 30 Sept 2026
- Real-time monitoring
- Users can track delivery status, open rates, and click rates in real time.bird.com · 30 Sept 2026
- Predictive analytics
- AI analyzes purchase history, engagement patterns, and behavioral signals to predict repurchases and likely purchases.bird.com · 30 Sept 2026
- Audience insights
- Audience segments can use purchase data, browsing behavior, and engagement patterns and update automatically as preferences change.bird.com · 30 Sept 2026
- Integration catalog
- Bird's integrations directory includes ActiveCampaign, Airtable, Amplitude, Anthropic, AWS S3, BigQuery, HubSpot, Salesforce, Shopify, Snowflake, Stripe, and many others.bird.com · 30 Sept 2026
- Security compliance
- Bird states that the analytics platform is SOC 2 certified and compliant with GDPR, CCPA, and HIPAA, with data-residency controls and granular international access.bird.com · 30 Sept 2026
- Trust documentation
- Bird's Trust Center lists CCPA, CPRA, EU-US DPF, GDPR, HIPAA, ISO/IEC 27001:2022, PDPA, PIPEDA, SOC 2 Type 2, SOC 3, SCC, UK GDPR, encryption at rest, penetration testing, and access controls.trust.bird.com · 30 Sept 2026
- Support
- Bird provides documentation, guides, examples, and an implementation brief for analytics, with resources in English.bird.com · 30 Sept 2026
- Company reach
- Bird says it was founded as MessageBird in 2011, serves more than 150 countries, and moves trillions of messages a year.bird.com · 30 Sept 2026
Company
- Founded
- 2011bird.com · 28 Sept 2026
- Headquarters
- Amsterdam, Netherlandsbird.com · 28 Sept 2026
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Sources
- bird.com/data/analytics· checked 30 Sept 2026
- bird.com/en-sg/enterprise/security· checked 30 Sept 2026
- bird.com/about· checked 30 Sept 2026
- bird.com/integrations· checked 30 Sept 2026
- trust.bird.com· checked 30 Sept 2026




