
Attributy
Attributy is a web marketing measurement platform that connects online and offline channels to show what drives revenue.
What Attributy is
Attributy is a web marketing measurement platform that connects online and offline channels to show what drives revenue. It combines multi-touch attribution with marketing mix modeling and validates measurement through incrementality testing. Live dashboards provide cross-channel reporting, while its AI identifies opportunities, recommends budget reallocations, and forecasts outcomes before spending. An agentic assistant answers questions in plain English with charts and numbers, cites its data sources, and suggests next steps. Attributy lists more than 150 sources, including Google Ads, Meta, TikTok, LinkedIn, GA4, HubSpot, Bing, and Snapchat. It models TV, CTV, radio, OOH, and DOOH alongside digital media. Starter covers digital measurement for fewer than 1 million monthly website visits and costs $799 a month billed annually, with the page also showing $999. Professional costs $1,999 a month billed annually, with the page also showing $2,499, and covers fewer than 5 million visits while adding offline channels, lite budget optimization, and conversion probability. Enterprise is tailored to media spend and adds global integrations, advanced optimization, custom models, unlimited partner channels, and a dedicated success team. A 14-day trial is listed.
Good
- Combines attribution and marketing mix modeling
- Incrementality testing validation
- 150+ listed data sources
- Offline media modeling
- Plain-English AI assistant
Watch out
- Starter capped below 1M monthly visits
- Professional capped below 5M monthly visits
- Enterprise pricing not listed
Who it suits
Attributy is designed for media agencies, e-commerce brands, performance marketers, analysts, marketing operations, and growth teams. It suits organizations measuring digital and offline media against revenue.
Verdict
Attributy connects measurement, reporting, forecasting, and budget guidance across digital and offline media. Its plans separate capabilities by website-visit volume and add broader modeling and support at higher tiers.
Plans and prices
From Attributy's own pricing page, checked 21 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | $799 a month | Unlimited seats · multi-touch attribution · digital · add-ons available · <1M monthly website visits · annually (regular price shown as $999/month) |
| Professional | $1,999 a month | Unlimited seats · linear TV, CTV, digital, radio and OOH · lite budget optimization · conversion probability · <5M monthly website visits · annually (regular price shown as $2,499/month) |
| Enterprise | Priced on request | Unlimited seats · global data integrations · advanced budget optimization · custom models · unlimited partner channels · unlimited attribution and optimization models · dedicated success team · >5M monthly website visits · monthly, tailored to media spend |
The facts
Each one read from Attributy's own pages, with the date it was checked.
What it does
- Additional connectors
- Google Search Console and Zapier are available on request according to the privacy policy.checked 21 Oct 2026
- Agentic AI
- Its agentic AI accepts plain-language questions and returns charts, figures, source touchpoints and suggested actions.checked 21 Oct 2026
- AI assistant
- Attributy's agentic AI answers questions in plain English with charts and numbers, cites its data sources, and recommends next steps.checked 7 Oct 2026
- API restrictions
- The terms prohibit exceeding API call limits, reselling access, sublicensing it or building a competing service with the API.checked 21 Oct 2026
- API terms
- The terms allow API and measurement-tag use only for the customer's internal business, subject to agreement terms, published documentation and rate limits.checked 21 Oct 2026
- Automated recommendations
- Attributy generates automated recommendations about where marketing budget should move.checked 21 Oct 2026
- Budget optimization
- The platform recommends budget reallocations and forecasts expected outcomes before spend is changed.checked 21 Oct 2026
- Data collection limits
- The measurement tag is not designed to capture keystrokes, form entries, message contents, payment-card data or screen recordings.checked 21 Oct 2026
- Documentation
- Public terms refer to API documentation, specifications and rate limits, but the site does not expose a separate public developer documentation portal in the cited materials.checked 21 Oct 2026
- Enterprise support
- Enterprise includes a dedicated success team and unlimited partner channels.checked 7 Oct 2026
- Founder
- The official About page names Andreas Eisermann as founder and describes more than 25 years across television, ecommerce and SaaS.checked 21 Oct 2026
- Incrementality testing
- Its attribution and mix-model outputs are described as validated by incrementality testing.checked 21 Oct 2026
- Integration method
- The LinkedIn Ads connector uses one-click OAuth and automatically synchronizes campaigns, spend and conversions without extra tags or code.checked 21 Oct 2026
- Integrations
- The privacy policy lists implemented connectors for Google Ads, Meta Ads, LinkedIn Ads, Microsoft Advertising, TikTok Ads, X Ads, Snapchat Ads, Pinterest Ads, Campaign Manager 360, Display & Video 360, Outbrain and HubSpot.checked 21 Oct 2026
- Intended users
- The site names media agencies, e-commerce brands, performance marketers, marketing analysts, marketing operations and growth teams as audiences.checked 7 Oct 2026
- License
- Attributy retains ownership of its platform, tag, software, documentation, models and related intellectual property, with copying and reverse engineering restricted.checked 21 Oct 2026
- Limit: integration dependence
- The terms make third-party integrations dependent on provider availability and allow Attributy to reject, suspend or remove an integration.checked 21 Oct 2026
The company
- Company
- Attributy says it was founded in 2020 in Tampa, Florida, and names Andreas Eisermann as its founder.checked 7 Oct 2026
- Company founded
- Attributy says it was founded in 2020 in Tampa, Florida; LinkedIn also lists 2020 as the founding year.checked 21 Oct 2026
- Company headquarters
- LinkedIn lists New York as headquarters, while the official About page states Tampa, Florida as the founding location.checked 21 Oct 2026
- Company legal name
- Crunchbase identifies the legal name as Attributy Inc. and operating status as active.checked 21 Oct 2026
- Company size
- LinkedIn lists the company size as 11–50 employees and shows 16 employees on the profile.checked 21 Oct 2026
- Founded
- 2020checked 28 Sep 2026
- Headquarters
- Tampa, Florida, United Stateschecked 28 Sep 2026
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