Attributy
7.6#5 in email marketing analytics softwareFrom $799 a monthAndroidiOSWebAPI
VisitAttributy vs Triple Whale
Triple Whale
8.1#1 in ecommerce analytics softwareFrom $219 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Attributy | Triple Whale |
|---|---|---|
| Company founded | Attributy says it was founded in 2020 in Tampa, Florida; LinkedIn also lists 2020 as the founding year. | Triple Whale was founded in May 2021 by AJ Orbach, Maxx Blank and Ivan Chernykh. |
| Founded | 2020 | 2021 |
| Integrations | The privacy policy lists implemented connectors for Google Ads, Meta Ads, LinkedIn Ads, Microsoft Advertising, TikTok Ads, X Ads, Snapchat Ads, Pinterest Ads, Campaign Manager 360, Display & Video 360, Outbrain and HubSpot. | Triple Whale lists more than 60 pre-built integrations spanning Shopify, WooCommerce, BigCommerce, ad networks, marketplaces, email, subscriptions, shipping, reviews, warehouses and collaboration tools. |
| Measurement | It combines multi-touch attribution and marketing mix modeling, validated by incrementality testing. | Enterprise combines attribution, marketing mix modeling, and incrementality testing, including holdouts and geo-lift tests. |
| Product | Attributy reconciles online and offline marketing channels to show what drives revenue. | Triple Whale describes itself as an AI operating system for modern commerce that unifies business data, measures growth, and supports decisions and actions. |
| Rating on Capterra | 5.0 out of 5 from 1 review | 5.0 out of 5 from 1 review |
Attributy plans
- Starter$799 a month
- Professional$1,999 a month
- EnterprisePriced on request
Triple Whale plans
- FreeFree
- Foundation$219 a month
- Automate$749 a month
- EnterprisePriced on request
Pick Attributy if…
Attributy is designed for media agencies, e-commerce brands, performance marketers, analysts, marketing operations, and growth teams. It suits organizations measuring digital and offline media against revenue.
Pick Triple Whale if…
Triple Whale suits ecommerce and retail brands that want to unify business data, track growth, and support marketing and operational decisions. Marketing, ecommerce, and data leaders may find its attribution, integrations, AI tools, and measurement options relevant.