Appinio
Appinio is an AI-powered market research platform that combines survey tools with support from research experts.
What Appinio is
Appinio is an AI-powered market research platform that combines survey tools with support from research experts. Users can design surveys, analyze and export results, build customized reports, and share insights in real time. Standard Surveys allow up to 90 questions and more than 20 question types; Short Surveys allow up to 13 questions. Link Surveys can reach a customer’s own audience through a custom link or QR code. Results export as PowerPoint presentations, XLS files, or CSV files, and automated methods include MaxDiff, Conjoint, and Mental Availability. Research consultants review submitted surveys within one working day and can recommend changes. Appinio says it operates in more than 190 markets and has collected over 2 billion opinions from more than 38 million consumers. Its solutions serve enterprises, scaleups, agencies, consultancies, and organizations across industries such as FMCG, pharma, finance, and technology. Pricing is on request, while a free plan is listed.
Good
- Standard Surveys allow up to 90 questions
- Link Surveys reach a customer’s own audience
- Results export to PowerPoint, XLS, and CSV
- Consultants review surveys within one working day
Watch out
- Pricing is available on request
- Short Surveys allow up to 13 questions
Who it suits
Appinio suits organizations that need survey-based consumer insights and research support. Its listed methods, survey formats, and exports may suit teams with varied research needs.
Verdict
Appinio combines survey creation, analysis, reporting, and consultant review in one research platform. Its question limits and pricing-on-request model are worth checking against each project’s needs.
Plans and prices
From Appinio's own pricing page, checked 1 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Business | Priced on request | Quarterly multi-country studies · two single-country tracking studies monthly · 24 to 36 ad-hoc studies |
| Enterprise | Priced on request | Highly customized projects · multiple trackings · weekly multi-country ad-hoc studies |
| Research as you go | Priced on request | Purchase credits as needed for one-off research projects |
| Starter | Priced on request | One multi-country study · one single-country tracking study quarterly · three to five ad-hoc studies |
| Team | Priced on request | Two multi-country studies · one single-country tracking study monthly · nine to twelve ad-hoc studies |
The facts
Each one read from Appinio's own pages, with the date it was checked.
What it does
- All-in-one workflow
- The platform lets users design surveys, analyze and export results, create customized reports, and share insights in real time.checked 1 Oct 2026
- Audience
- Appinio says its solutions serve enterprises, scaleups, agencies, consultancies, and organizations across industries including FMCG, pharma, finance, and technology.checked 1 Oct 2026
- Compliance
- Appinio states that it is fully GDPR compliant and its Data Shield page states that it is SOC 2 certified.checked 1 Oct 2026
- Data quality
- Appinio Data Shield uses device fingerprinting, phone MFA, IP filtering, behavioral detection, honeypots, and manual review to detect suspicious responses.checked 1 Oct 2026
- Global reach
- Appinio states that it operates in more than 190 markets and has gathered over 2 billion opinions from more than 38 million consumers.checked 1 Oct 2026
- Methodologies
- Appinio provides automated research methods including MaxDiff, Conjoint, and Mental Availability.checked 1 Oct 2026
- Purpose
- Appinio is an AI-powered market research platform providing actionable consumer insights with market research expert support.checked 1 Oct 2026
- Results export
- Survey results can be exported as PowerPoint presentations, XLS files, and CSV files.checked 1 Oct 2026
- Security controls
- Appinio states that it encrypts data at rest and in transit, SSL-secures application traffic, applies least-privilege access, and enforces multi-factor authentication on its tools.checked 1 Oct 2026
- Security hosting
- Appinio hosts its application on Amazon Web Services and uses GuardDuty, CloudWatch, and CloudTrail.checked 1 Oct 2026
- Support
- Appinio research consultants review submitted surveys within one working day and provide recommendations or adjustments.checked 1 Oct 2026
- Survey distribution
- Link Surveys can be shared through a custom link or QR code with the customer’s own audience.checked 1 Oct 2026
- Survey limits
- Standard Surveys support up to 90 questions and more than 20 question types, while Short Surveys support up to 13 questions.checked 1 Oct 2026
The company
- Founded
- 2014checked 28 Sep 2026
- Headquarters
- Hamburg, Germanychecked 28 Sep 2026
Where it runs
- Mobile app
- The Appinio consumer app is available on Apple’s App Store and Google Play and is free to download and use.checked 1 Oct 2026
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