The Appinio homepage
Score6.4
Rank#16 of 57
Free planNo
Runs onAndroid, iOS, Web

Summary

Appinio is an AI-powered market research platform that combines survey tools with support from research experts. Users can design surveys, analyze and export results, build customized reports, and share insights in real time. Standard Surveys allow up to 90 questions and more than 20 question types; Short Surveys allow up to 13 questions. Link Surveys can reach a customer’s own audience through a custom link or QR code. Results export as PowerPoint presentations, XLS files, or CSV files, and automated methods include MaxDiff, Conjoint, and Mental Availability. Research consultants review submitted surveys within one working day and can recommend changes. Appinio says it operates in more than 190 markets and has collected over 2 billion opinions from more than 38 million consumers. Its solutions serve enterprises, scaleups, agencies, consultancies, and organizations across industries such as FMCG, pharma, finance, and technology. Pricing is on request, while a free plan is listed.

Who it is for

Appinio suits organizations that need survey-based consumer insights and research support. Its listed methods, survey formats, and exports may suit teams with varied research needs.

What is good

  • Standard Surveys allow up to 90 questions
  • Link Surveys reach a customer’s own audience
  • Results export to PowerPoint, XLS, and CSV
  • Consultants review surveys within one working day

What to know first

  • Pricing is available on request
  • Short Surveys allow up to 13 questions

Verdict

Appinio combines survey creation, analysis, reporting, and consultant review in one research platform. Its question limits and pricing-on-request model are worth checking against each project’s needs.

Appinio plans and pricing

All plans
Team Not published Two multi-country studies · one single-country tracking study monthly · nine to twelve ad-hoc studies appinio.com · 1 Oct 2026
Starter Not published One multi-country study · one single-country tracking study quarterly · three to five ad-hoc studies appinio.com · 1 Oct 2026
Enterprise Not published Highly customized projects · multiple trackings · weekly multi-country ad-hoc studies appinio.com · 1 Oct 2026
Business Not published Quarterly multi-country studies · two single-country tracking studies monthly · 24 to 36 ad-hoc studies appinio.com · 1 Oct 2026
Research as you go Not published Purchase credits as needed for one-off research projects appinio.com · 1 Oct 2026

Compared on market research software

Free plan
Noappinio.com
Panel access
Yesappinio.com
Conjoint analysis
Yesappinio.com
Advanced segmentation
Yesappinio.com
Reporting level
advancedappinio.com

Facts

Purpose
Appinio is an AI-powered market research platform providing actionable consumer insights with market research expert support.appinio.com · 1 Oct 2026
All-in-one workflow
The platform lets users design surveys, analyze and export results, create customized reports, and share insights in real time.appinio.com · 1 Oct 2026
Global reach
Appinio states that it operates in more than 190 markets and has gathered over 2 billion opinions from more than 38 million consumers.appinio.com · 1 Oct 2026
Survey limits
Standard Surveys support up to 90 questions and more than 20 question types, while Short Surveys support up to 13 questions.appinio.com · 1 Oct 2026
Survey distribution
Link Surveys can be shared through a custom link or QR code with the customer’s own audience.appinio.com · 1 Oct 2026
Results export
Survey results can be exported as PowerPoint presentations, XLS files, and CSV files.appinio.com · 1 Oct 2026
Methodologies
Appinio provides automated research methods including MaxDiff, Conjoint, and Mental Availability.appinio.com · 1 Oct 2026
Support
Appinio research consultants review submitted surveys within one working day and provide recommendations or adjustments.appinio.com · 1 Oct 2026
Security hosting
Appinio hosts its application on Amazon Web Services and uses GuardDuty, CloudWatch, and CloudTrail.appinio.com · 1 Oct 2026
Security controls
Appinio states that it encrypts data at rest and in transit, SSL-secures application traffic, applies least-privilege access, and enforces multi-factor authentication on its tools.appinio.com · 1 Oct 2026
Compliance
Appinio states that it is fully GDPR compliant and its Data Shield page states that it is SOC 2 certified.appinio.com · 1 Oct 2026
Data quality
Appinio Data Shield uses device fingerprinting, phone MFA, IP filtering, behavioral detection, honeypots, and manual review to detect suspicious responses.appinio.com · 1 Oct 2026
Mobile app
The Appinio consumer app is available on Apple’s App Store and Google Play and is free to download and use.appinio.app · 1 Oct 2026
Audience
Appinio says its solutions serve enterprises, scaleups, agencies, consultancies, and organizations across industries including FMCG, pharma, finance, and technology.appinio.com · 1 Oct 2026

Company

Founded
2014appinio.com · 28 Sept 2026
Headquarters
Hamburg, Germanyappinio.com · 28 Sept 2026

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