Picreel
7.5#6 in lead capture softwareFrom $39.99 a monthFree planWebAPI
VisitPicreel vs Promolayer
Promolayer
7.3#6 in pop-up builder softwareFrom $20.83 a monthFree planWebAPI
VisitWhat both publish
| Fact | Picreel | Promolayer |
|---|---|---|
| Documentation | The help center contains setup guides, troubleshooting articles, FAQs and integration instructions, including a call and live-chat contact option. | The help center lists tutorial, FAQ, integration, design, email and contact-management collections, including 12 tutorial articles. |
| Founded | 2013 | 2017 |
| Installation | Deployment requires copying Picreel JavaScript into the website source, with Google Tag Manager installation also supported. | Shopify and Wix offer app-store installation; other sites use an embed tag, including through Google Tag Manager. |
| Integrations | The integration catalog lists Mailchimp, ActiveCampaign, Zapier, webhooks, WordPress, Shopify, Salesforce, HubSpot, Marketo, Google Analytics and many other services. | Documented connections include Shopify, Wix, WordPress, Google Analytics, Mailchimp, Klaviyo, Shopify Flow and webhooks. |
| Popup builder | A drag-and-drop editor supports templates or campaigns built from scratch without coding. | Its editor uses customizable templates and drag-and-drop controls with separate mobile and desktop settings. |
| Popup formats | The product offers more than 15 popup types, including exit popups, nanobars, wheel-of-fortune, video, timer, full-screen, two-step and mobile overlays. | The product provides lightbox, fullscreen, slide-in, floating-bar, image, animated, teaser and spin-to-win popup formats. |
| Product | Picreel is popup software for conversion optimization, lead capture, sales, and visitor engagement on websites. | Promolayer is a self-service, no-code popup platform for ecommerce and marketing teams. |
| Rating on G2 | 4.5 out of 5 from 16 reviews | 5.0 out of 5 from 5 reviews |
Picreel plans
- FreeFree
- Business$39.99 a month
- Enterprise$69.99 a month
Promolayer plans
- FreeFree
- Basic$20.83 a month
- Standard$58.33 a month
- Professional$125 a month
- Enterprise$266.67 a month
- Plus$416.67 a month
Pick Picreel if…
Picreel suits online businesses seeking to turn existing website traffic into leads, sales, or subscribers. The free plan may suit sites with up to 5,000 monthly pageviews.
Pick Promolayer if…
Promolayer suits ecommerce and marketing teams looking to collect leads or promote offers with targeted popups. It may also fit teams that want A/B testing and connections to the listed ecommerce and marketing tools.