Northbeam
7.1#49 in web analytics toolsFrom $3,500 a monthWebAPI
VisitNorthbeam vs Triple Whale
Triple Whale
8.1#1 in ecommerce analytics softwareFrom $219 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Northbeam | Triple Whale |
|---|---|---|
| Attribution | Its MTA product uses first-party data and machine learning and offers flexible lookback windows, attribution models, and accounting modes. | Triple Whale's Triple Pixel supports cross-device and cross-platform tracking, and its paid plans offer multi-touch attribution. |
| Audience | Northbeam says it is relevant to e-commerce businesses running experiment-based growth marketing across multiple ad channels. | The company presents the product for ecommerce and retail brands, including marketing, ecommerce, and data leaders. |
| Founded | 2019 | 2021 |
| Free plan | No | Yes |
| Integrations | Northbeam says it offers native and custom integrations and is continually adding more; the integrations page describes connections to ad platforms. | Triple Whale lists more than 60 pre-built integrations spanning Shopify, WooCommerce, BigCommerce, ad networks, marketplaces, email, subscriptions, shipping, reviews, warehouses and collaboration tools. |
| Product | Northbeam describes itself as a marketing intelligence platform offering multi-touch attribution, incrementality, and media mix modeling. | Triple Whale describes itself as an AI operating system for modern commerce that unifies business data, measures growth, and supports decisions and actions. |
Northbeam plans
- Starter$1,500 a month
- Professional$3,500 a month
- EnterprisePriced on request
- GrowthPriced on request
Triple Whale plans
- FreeFree
- Foundation$219 a month
- Automate$749 a month
- EnterprisePriced on request
Pick Northbeam if…
Northbeam suits e-commerce businesses using experiment-based growth marketing across multiple ad channels. It is aimed at teams needing attribution, forecasting, budget recommendations, and campaign-level marketing analysis.
Pick Triple Whale if…
Triple Whale suits ecommerce and retail brands that want to unify business data, track growth, and support marketing and operational decisions. Marketing, ecommerce, and data leaders may find its attribution, integrations, AI tools, and measurement options relevant.