
Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
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| Fact | Mailchimp | VBOUT |
|---|---|---|
| A/B testing | A/B testing is offered for testing and optimizing email campaigns. | Yes |
| Audience segmentation | Yes | Yes |
| Automation | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. | Its visual workflow builder offers ready-made templates and can automate email, SMS, and browser push messages using triggers and lead engagement behavior. |
| Email automation | Yes | Yes |
| Founded | 2001 | 2014 |
| Free plan | Yes | Yes |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | The maker lists integrations and connectors including Salesforce, Zapier, Shopify, SyncSpider, Integrately, KonnectzIT, Pabbly, and Make. |
| Landing pages | Yes | Yes |
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
You want what its maker publishes above — check its page for the details.