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Mailchimp vs VBOUT

Mailchimp logo

Mailchimp

8.3#1 in email marketing softwareFrom $13 a month
Free planAndroidiOSWebAPI
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VBOUT

6.9#98 in email marketing toolsFree plan
Free planWebAPI
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What both publish

FactMailchimpVBOUT
A/B testingA/B testing is offered for testing and optimizing email campaigns.Yes
Audience segmentationYesYes
AutomationMarketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans.Its visual workflow builder offers ready-made templates and can automate email, SMS, and browser push messages using triggers and lead engagement behavior.
Email automationYesYes
Founded20012014
Free planYesYes
IntegrationsMailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online.The maker lists integrations and connectors including Salesforce, Zapier, Shopify, SyncSpider, Integrately, KonnectzIT, Pabbly, and Make.
Landing pagesYesYes

Mailchimp plans

  • FreeFree
  • Essentials$13 a month
  • Standard$20 a month
  • Premium$350 a month

VBOUT plans

  • FreeFree

Pick Mailchimp if…

Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.

Pick VBOUT if…

You want what its maker publishes above — check its page for the details.

Charts they share