
Kochava
8.2#1 in marketing attribution softwareFrom $500 a monthFree planAndroidiOSWebAPI
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| Fact | Kochava | Singular |
|---|---|---|
| Company identity | LinkedIn identifies the maker as Kochava Inc., a privately held advertising-services company founded in 2011 with headquarters in Sandpoint, Idaho and 51–200 employees. | LinkedIn lists the company as privately held Singular, founded in 2014, with 51–200 employees and headquarters in Palo Alto, California. |
| Deep linking | SmartLinks supports contextual and deferred deep links, including QR codes and routing users to app content after installation. | Plans include standardized tracking links and deep linking; higher tiers add flexible settings, a tracking-link API and web-to-app banners. |
| Founded | 2011 | 2014 |
| Fraud prevention | Kochava says machine-learning fraud controls detect and block fraudulent installs and post-install events in real time. | Fraud detection and prevention are included in every listed plan, with custom fraud rules available in Enterprise. |
| Google Play listing | Google Play lists Kochava as a developer and shows a Kochava Developer Toolkit listing, but the opened developer page does not display a rating or rating count. | Singular Device Assist has 1K+ downloads; the listing does not display a star rating or review count. |
| Headquarters | 201 Church Street, Sandpoint, Idaho 83864, United States | Palo Alto, California, United States |
| Integrations | Kochava advertises thousands of integrations with ad networks, publishers, DSPs, martech vendors, CRMs, analytics systems and data warehouses. | Singular provides a partner integration directory with a searchable partner browser. |
| Rating on G2 | 4.1 out of 5 from 136 reviews. | 4.6 out of 5 from 529 reviews |
| Rating on GetApp | 4.6 out of 5 from 25 reviews. | 4.6 out of 5 from 27 reviews |
| Security | Kochava's Free App Analytics agreement states that FAA is ISO 27001-certified and is audited by a qualified third party. | Singular states that data is encrypted at rest using AES 256 and that it supports 2FA and SSO. |
It suits advertisers, publishers, agencies, partners, and ad networks or adtech vendors seeking marketing measurement or optimization tools.
Singular may suit marketing teams in areas such as gaming, travel, e-commerce, finance and food and drink that need attribution and campaign analytics. It also serves agencies and other listed customer groups.