Kochava
8.2#1 in marketing attribution softwareFrom $500 a monthFree planAndroidiOSWebAPI
VisitKochava vs SegmentStream
SegmentStream
5.3#38 in marketing attribution softwareWebAPISelf-hosted
VisitWhat both publish
| Fact | Kochava | SegmentStream |
|---|---|---|
| Founded | 2011 | 2018 |
| Integrations | Kochava advertises thousands of integrations with ad networks, publishers, DSPs, martech vendors, CRMs, analytics systems and data warehouses. | Listed integrations include Google Analytics 4, Adobe Analytics, Heap, Amplitude, Google Ads, Meta Ads, TikTok Ads, Salesforce, HubSpot, Shopify, BigQuery, Snowflake, and Databricks. |
| Security | Kochava's Free App Analytics agreement states that FAA is ISO 27001-certified and is audited by a qualified third party. | SegmentStream states it encrypts data in transit and at rest, uses least-privilege role-based access controls and audit logging, and hosts infrastructure on Google Cloud Platform. |
Kochava plans
- Free App AnalyticsFree
- Foundation$500 a month
- Enterprise$2,000 a month
- Free App Analytics®—
SegmentStream plans
- SegmentStream measurement platformPriced on request
Pick Kochava if…
It suits advertisers, publishers, agencies, partners, and ad networks or adtech vendors seeking marketing measurement or optimization tools.
Pick SegmentStream if…
It suits marketing teams seeking attribution, incrementality analysis, or budget allocation across channels and data sources. Organizations that require a BAA should note that SegmentStream does not sign them.