HubSpot Marketing Hub
9.1#1 in marketing automation softwareFree planFree planAndroidiOSWebAPI
VisitHubSpot Marketing Hub vs OpenText Core Journey
OpenText Core Journey
5.5#29 in customer journey orchestration softwareWebAPI
VisitWhat both publish
| Fact | HubSpot Marketing Hub | OpenText Core Journey |
|---|---|---|
| Founded | 2006 | 1991 |
| Headquarters | Boston, MA, USA | Waterloo, Ontario, Canada |
| Integrations | HubSpot’s marketplace lists 2,437 apps and includes integrations such as Gmail, Google Calendar, Outlook, Google Drive, and WordPress. | The page lists OpenText Core Communications, Core Messaging, OpenText Communications, and OpenText Web CMS as integrations, and says the product connects to third-party systems. |
| Purpose | Marketing Hub is marketing automation software designed to generate leads and automate marketing to drive growth. | OpenText Core Journey collects and analyzes customer event data across channels, devices, and applications to map journeys and automate next-best actions. |
HubSpot Marketing Hub plans
- FreeFree
- Starter$7 a month
- Professional$890 a month
- Enterprise$3,600 a month
OpenText Core Journey plans
- OpenText Core JourneyPriced on request
Pick HubSpot Marketing Hub if…
Teams automating email, lead capture and customer journeys; Organizations needing CRM and marketplace integrations; Marketers who want mobile, web and API access
Pick OpenText Core Journey if…
It suits customer experience teams, communication analysts, and business users who need to coordinate communications and customer journeys using event data.