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Flook vs StepBeam

Flook

7.3#3 in customer onboarding softwareFrom $39 a month
Free planWebExtension
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StepBeam logo

StepBeam

7.5#1 in customer onboarding softwareFrom $124 a month
Free planWebAPI
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What both publish

FactFlookStepBeam
AnalyticsBuilt-in analytics report completion rates, drop-off steps and click-through for each flow.Analytics include funnel analysis, cohort tracking and feature-adoption metrics.
AudienceThe Free plan is described as being for solo founders, while Pro is described as ideal for most product teams.StepBeam identifies product managers, designers and customer-success teams as users who can create and iterate guides without engineering hand-offs.
Company sizeLinkedIn describes Flook.co as privately held with 2–10 employees and four employees listed.LinkedIn lists QLTY Consulting as having 2–10 employees.
IntegrationsThe terms page names Facebook's API for displaying Facebook and Instagram posts and also lists YouTube terms.GetApp lists Zapier and Slack as StepBeam integrations.
LicenceFlook credits third-party runtime packages under MIT, ISC, BSD-3-Clause and Apache-2.0 licenses, but does not present the Flook service itself as open source.The terms state that StepBeam software, documentation and underlying technology remain the exclusive property of QLTY Consulting AB, indicating proprietary licensing.
Limit: refundsPaid subscriptions renew automatically and Flook says it gives no refunds or credits for partial, upgraded, downgraded or unused months.Paid subscriptions are not prorated-refunded when cancelled during a billing period.
SupportThe pricing page lists priority support on Growth and premium support on Lifetime, and the site provides a support email address.GetApp lists email/help-desk, FAQs/forum and knowledge-base support, with documentation as a training option.

Flook plans

  • FreeFree
  • Pro$39 a month
  • Lifetime$75, paid once
  • Growth$79 a month

StepBeam plans

  • FreeFree
  • Growth$124 a month
  • Business$319 a month

Pick Flook if…

Flook suits solo founders starting with its Free plan or product teams creating guided in-app onboarding. Teams that need flow analytics or segmentation can consider Growth.

Pick StepBeam if…

StepBeam suits product managers, designers, and customer-success teams creating and iterating on in-app guides without engineering hand-offs. It is aimed at teams that need onboarding flows, targeted guidance, or adoption analytics.

Charts they share