Factors.ai
7.7#1 in sales prospecting softwareFrom $199 a monthFree planWebAPI
Visit| Fact | Factors.ai | Singular |
|---|---|---|
| Attribution | Its analytics includes funnel, event, advertising, content, SEO and multi-touch attribution analysis. | Its mobile attribution features include click and impression tracking, re-engagement tracking, an SDK, and SKAdNetwork support. |
| Founded | 2019 | 2014 |
| Headquarters | Wilmington, Delaware, United States | Palo Alto, California, United States |
| Integrations | The integrations page lists HubSpot, Salesforce, Zoho CRM, Google, Meta, LinkedIn and Bing ads, Slack, Microsoft Teams, Segment, G2, Google Search Console, Zapier and Make.com. | Singular provides a partner integration directory with a searchable partner browser. |
| Product | Factors describes itself as an account intelligence platform that unifies cross-channel intent signals and identifies companies visiting a website. | Singular describes itself as an end-to-end marketing platform for unifying data, measuring ROI, and scaling growth with AI. |
Factors.ai is aimed at demand-generation marketers, CMOs, and sales teams at startups and enterprises that prioritize company-level web intent and buyer engagement. It may suit teams seeking account-level signals rather than person-level visitor identification.
Singular may suit marketing teams in areas such as gaming, travel, e-commerce, finance and food and drink that need attribution and campaign analytics. It also serves agencies and other listed customer groups.