Drag
7.8#6 in ai email assistantsFrom $12 a monthAndroidiOSWebAPI
VisitDrag vs Serif
What both publish
| Fact | Drag | Serif |
|---|---|---|
| Company size | LinkedIn lists DragApp as a privately held software company with 11–50 employees and a London headquarters. | LinkedIn describes Serif as privately held with 11–50 employees and focused on AI operations for real-estate brokerages. |
| Product | Drag is an AI-powered shared inbox for Gmail teams, usable inside Gmail or in the Drag web app. | Serif places an AI employee in shared addresses such as info@, support@, and billing@ to answer routine email. |
| Rating on G2 | 4.5 out of 5 from 261 reviews | 5.0 out of 5 from 1 review |
| Security | Drag states that it is SOC 2 and CASA certified. | Serif states that it is SOC 2 Type 2, GDPR, and HIPAA compliant, and that emails are not used to train general AI models or stored on its servers. |
| Shared inbox | Shared addresses such as support@ and sales@ become collaborative boards where each conversation has an owner. | Its AI employee operates in addresses such as info@, support@ and billing@, handling routine conversations for teams. |
Drag plans
- Starter$12 a month
- Plus$18 a month
- Pro$24 a month
Serif plans
- Lite$30 a month
- Standard$50 a month
- Pro$200 a month
- Team$50 a month
- EnterprisePriced on request
- FreeFree
Pick Drag if…
Drag suits support, sales, operations, IT, or HR teams of up to 200 people working in Gmail and Google Workspace. It may fit teams that want shared email workflows alongside other customer channels.
Pick Serif if…
Serif is aimed at small businesses and operations teams that want routine shared-inbox and document tasks automated. Its escalation and approval options may suit teams that want to review replies before allowing more independent handling.