Clay
7.2#1 in gtm toolsFrom $167 a monthFree planWebLinuxmacOS
VisitClay vs Common Room
Common Room
7.1#2 in demand generation softwareFrom $2,500 a monthWebAPIExtension
VisitWhat both publish
| Fact | Clay | Common Room |
|---|---|---|
| Founded | 2017 | 2020 |
| Integrations | The integrations directory lists Salesforce, HubSpot, Snowflake, Google BigQuery, and other providers. | The integration catalog covers more than 50 channels, including GitHub, Gong, HubSpot, LinkedIn, Outreach, Redshift, Salesforce, Slack, Snowflake and X. |
| Security | Clay states that it is SOC 2 Type II compliant and displays GDPR, CCPA, ISO 27001, and ISO 42001 on its pricing page. | Common Room states that it encrypts data in transit and at rest and supports single sign-on, role-based access control, SAML, and SCIM. |
| Signals | Clay can track job changes, promotions, new hires, company news, social signals, and web intent signals, depending on the plan. | Signals can be connected from product, CRM, social, community, customer and other data sources, with native managed integrations and manual or bulk contact import. |
| Support | Growth includes priority support, and Enterprise includes a dedicated growth strategist. | Essential includes a shared customer success manager, while Advanced and Enterprise include a dedicated customer success manager. |
Clay plans
- FreeFree
- Launch$167 a month
- Growth$446 a month
- EnterprisePriced on request
Common Room plans
- Essential$2,500 a month
- AdvancedPriced on request
- EnterprisePriced on request
Pick Clay if…
Clay may suit salespeople, growth teams and small agencies looking to enrich prospect data and automate customer-finding workflows. Launch is described for small teams, while Growth is for teams with CRM-based workflows and growth campaigns.
Pick Common Room if…
Common Room is aimed at RevOps, sales, and marketing teams at mid-market and enterprise B2B companies. It may suit teams that want buyer signals and customer data combined to guide research, outreach, and go-to-market workflows.