Annex Cloud Loyalty Experience Platform
7.3#3 in customer loyalty softwareFrom $15,000 a yearAndroidiOSWebAPI
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| Fact | Annex Cloud Loyalty Experience Platform | Eagle Eye AIR |
|---|---|---|
| Founded | LinkedIn lists Annex Cloud as founded in 2010. | 2003 |
| Headquarters | LinkedIn lists headquarters in McLean, Virginia, while the company gives a McLean corporate-office address. | London, United Kingdom |
| Integrations | Annex Cloud lists more than 125 pre-built connectors across commerce, CRM, ERP, POS, marketing automation and customer-data systems. | Eagle Eye Connect provides pre-built connectors, and the maker lists integrations including Braze, BigCommerce, Salesforce Commerce Cloud, and Twilio Segment. |
| Purpose | The platform helps modern brands build personalized loyalty experiences across online, in-app, in-store and other customer touchpoints. | Eagle Eye AIR is an API-first platform for retailers to manage loyalty, promotions, and personalized customer experiences across channels in real time. |
| Security | The security page describes AES-256 encryption at rest, TLS protection for internet traffic, role-based access, and SAML single sign-on support. | Eagle Eye says it has a 24/7 Security Operations Centre and holds ISO 27001:2022 certification covering its global operations. |
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It suits enterprises managing complex loyalty programs across multiple brands or regions. Teams needing referral tools, lifecycle automation, API access, or multiple program types may find its feature set relevant.
AIR is designed for enterprise retailers, including grocery, fashion and hospitality businesses managing loyalty, promotions and personalization across channels. Its modular approach requires implementing at least one core product before adding other products.