
Alida
6.9#3 in customer experience management softwareAndroidiOSWebAPI
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| Fact | Alida | Questback Employee Experience |
|---|---|---|
| Analytics | Reporting includes crosstabs, weighting, text and sentiment analysis, exports, dashboards and centralized insight storage. | Questback describes its analytics as using generative AI and providing real-time insights into patterns and trends. |
| API authentication | API calls use a bearer token and x-api-key against regional api.alida.com endpoints. | The Public API uses OAuth 2.0 and requires a client ID and client secret to acquire a token. |
| Funding | Alida announced a $20 million Series D financing led by Round13 Growth Fund on October 13, 2021. | Crunchbase reports $40.4 million total funding across two rounds, including a $22 million debt-financing round in October 2016. |
| Headquarters | LinkedIn lists Alida as headquartered in Toronto, Ontario, Canada. | Oslo, Norway |
| Integrations | The integrations catalog covers CRM, research, ITSM, HRIS, ecommerce, SSO, analytics, incentives, social, collaboration and storage systems, including Salesforce, Adobe, SAP, Tableau, Zendesk, Okta and HubSpot. | The Questback Public API supports managing surveys, sending invitations, and retrieving responses for use with apps, CRMs, analytics tools, or data pipelines. |
| Rating on Capterra | 5.0 out of 5 from 7 reviews. | 4.7 out of 5 from 58 reviews |
| Rating on G2 | 4.4 out of 5 from 132 reviews. | 4.4 out of 5 from 8 reviews |
Alida is aimed at UX and product teams, researchers and research operations teams seeking customer feedback to inform product development, customer understanding or research governance. It supports mobile, web and API access.
It suits organisations seeking employee feedback, pulse surveys, and survey analytics. Trial access is intended for companies rather than individuals.