Affinity
7.7#2 in social selling softwareFrom $2,000 a yearAndroidiOSWebAPI
VisitAffinity vs LeadDelta
What both publish
| Fact | Affinity | LeadDelta |
|---|---|---|
| Audience | Affinity identifies private equity, venture capital, private credit, investment banking, family offices, and other private capital teams among the industries it serves. | LeadDelta says it serves founders, sales teams and recruiters who want to turn their network into pipeline. |
| Founded | Independent company profiles and funding coverage place Affinity's founding year in 2014. | 2021 |
| Headquarters | San Francisco, California, United States | San Francisco, California, United States |
| Integrations | Native connections include Gmail, Outlook, Slack, Microsoft Teams and PitchBook, with partner integrations such as Salesforce, Monday, Notion, Outreach and Preqin. | The Pro plan lists Zapier, HubSpot, API/MCP access, Claude, ChatGPT and Perplexity integrations. |
| Product | Affinity describes itself as an AI-first CRM for private capital firms that helps them find, manage, and close deals. | LeadDelta is a LinkedIn CRM, AI inbox, lead database, warm-intro engine and outreach automation platform in one workspace. |
Affinity plans
- Essential$2,000 a year
- Scale$2,300 a year
- Advanced$2,700 a year
- EnterprisePriced on request
LeadDelta plans
- Pro$38.50 a year
- Business$69.30 a year
- Starter$210 a year
- EnterprisePriced on request
Pick Affinity if…
Affinity suits private capital teams, including private equity, venture capital, private credit, investment banking, and family offices. It is relevant to teams that want deal workflows and relationship information in one CRM.
Pick LeadDelta if…
LeadDelta suits founders, sales teams, and recruiters who want to organize LinkedIn connections and find introductions through their teams’ networks. It may also suit users who want an inbox and enrichment tools alongside their connection CRM.