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Actito vs Manago AI (formerly SALESmanago)

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Actito

6.8#71 in marketing automation softwareFrom €21,000 a year
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What both publish

FactActitoManago AI (formerly SALESmanago)
ChannelsActito lists email, SMS, transactional email and SMS, app and web push, in-app and pop-up, WhatsApp, digital wallet, audience ads, call centre, and print; RCS is marked coming soon.The service supports coordinated email, SMS, WhatsApp, push notifications and website engagement.
Customer dataThe platform unifies customer data into profiles and supports no-code audience segmentation using demographic, language, and behavioural data.Its Customer Data Platform combines behaviour, purchases, engagement, preferences, consent, and predictive signals into customer profiles for campaigns and personalisation.
Free planNoNo
HeadquartersOslo, NorwayKrakow, Poland
IntegrationsActito says it offers native connectors for common CRM, e-commerce, and data platforms, and provides an online technology-partner directory.The integration catalogue includes Shopify, Magento 2, WordPress/WooCommerce, PrestaShop, Shoper, Shopware, OpenCart, VTEX, BigCommerce and support or CRM tools.
ProductActito describes itself as a customer engagement and marketing automation platform for designing, orchestrating, and optimising personalised customer journeys across channels.Manago AI describes itself as an AI Customer Engagement Platform for understanding customers, acting on behavioural signals, and creating growth campaigns.

Actito plans

  • Premium€21,000 a year
  • Premium+€49,000 a year
  • EnterprisePriced on request

Manago AI (formerly SALESmanago) plans

  • Agentic AI Boost€30 a month
  • Agentic AI Power€99 a month
  • Agentic AI StarterFree
  • AI StarterFree
  • AI Boost€30 a month
  • AI Power€99 a month

Pick Actito if…

Actito suits marketing teams managing segmented, multichannel customer journeys with visual workflows, behavioural triggers, CRM synchronization, and lead scoring.

Pick Manago AI (formerly SALESmanago) if…

It suits e-commerce teams seeking customer profiles and automated campaigns across multiple channels. Teams should account for contact-based pricing, usage charges, and monthly AI allowances.

Charts they share