
Act-On
6.9#63 in marketing automation softwareFrom $900 a monthWebAPI
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| Fact | Act-On | Manago AI (formerly SALESmanago) |
|---|---|---|
| Channels | Automated campaigns can span email, SMS, web, social media, events, and direct mail. | The service supports coordinated email, SMS, WhatsApp, push notifications and website engagement. |
| Headquarters | Portland, Oregon, United States | Krakow, Poland |
| Integrations | Listed CRM integrations include Salesforce, Dynamics, Sugar, NetSuite, and Zendesk, with bidirectional data integration. | The integration catalogue includes Shopify, Magento 2, WordPress/WooCommerce, PrestaShop, Shoper, Shopware, OpenCart, VTEX, BigCommerce and support or CRM tools. |
| Product | Act-On is a lifecycle marketing automation platform for engaging prospects and customers across channels through personalized journeys and intelligent automation. | Manago AI describes itself as an AI Customer Engagement Platform for understanding customers, acting on behavioural signals, and creating growth campaigns. |
Act-On is aimed at marketing teams in midsize and enterprise organizations focused on revenue growth across new and existing customers.
It suits e-commerce teams seeking customer profiles and automated campaigns across multiple channels. Teams should account for contact-based pricing, usage charges, and monthly AI allowances.