WAJ
WAJ is an AI-powered business management platform for clinics, salons, and barbers, bringing bookings, staff, inventory, payments, and marketing into one ser…
What WAJ is
WAJ is an AI-powered business management platform for clinics, salons, and barbers, bringing bookings, staff, inventory, payments, and marketing into one service. Its operations tools include online booking, staff scheduling, point-of-sale, inventory and expense tracking, payroll, and multi-branch management. WAJ says its AI Assistant handles client communication, no-show reminders, WhatsApp automation, and personalized marketing. The homepage lists integrations including WhatsApp, Meta Pixel, Google Reserve, Google Ads, Google Maps, and Google Analytics, as well as POS devices, receipt printers, and barcode scanners. Owners, staff, and customers can use native iOS and Android apps, with web access also available. WAJ describes its interface as Arabic-first and right-to-left, with regional support based in Dubai and Amman. It offers a 14-day free trial without requiring a credit card and says it charges no commission on bookings. The Starter plan is $38 a month, billed yearly at 450 USD, per location. Growth is $75 a month, billed yearly at 900 USD, per location; Business is $146 a month, billed yearly at 1,750 USD, per location.
Good
- Includes online booking, staff scheduling, and POS.
- Offers native iOS and Android apps plus web access.
- 14-day trial requires no credit card.
- Says it charges no commission on bookings.
- Lists multi-branch management.
Watch out
- No free plan is listed.
- Starter is $38 a month, billed yearly at 450 USD per location.
- The Enterprise plan has custom quoted terms.
Who it suits
WAJ suits clinics, salons, and barbers managing bookings, staff, stock, and payments, including businesses with multiple branches. Its Arabic-first interface and regional support may suit businesses seeking those options.
Verdict
WAJ combines appointment and business operations with mobile and web access, plus a stated 14-day trial. Review the per-location annual billing and plan-specific features to see whether they fit your business.
Plans and prices
From WAJ's own pricing page, checked 21 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | $38 a month | per location · smart calendar and bookings · customer profiles and history · shifts and basic staff reports · stock and supplier management · POS and basic invoicing · 450 USD yearly |
| Growth | $75 a month | per location · everything in Starter · memberships and gift cards · website builder and online booking · customer segments and analytics · 24/7 WhatsApp support · 900 USD yearly |
| Business | $146 a month | per location · everything in Growth · loyalty, referrals and dynamic pricing · custom forms and permissions · stock transfers and batch tracking · payroll, commissions and custom domain · dedicated success manager · 1,750 USD yearly |
| Enterprise | Priced on request | custom contract terms · unlimited users · multi-branch · custom external integrations · escalation matrix and SLAs |
The facts
Each one read from WAJ's own pages, with the date it was checked.
What it does
- AI
- WAJ says its AI Assistant handles client communication, no-show reminders, WhatsApp automation and personalized marketing.checked 3 Oct 2026
- AI assistant
- The built-in AI assistant answers questions about business data and explains how to use WAJ, but cannot create, edit or cancel bookings or change records.checked 21 Oct 2026
- Booking and operations
- Its feature set includes online bookings, staff scheduling, a point-of-sale register, inventory tracking, expenses, payroll, and multi-branch management.checked 3 Oct 2026
- Bookings
- The platform provides a smart calendar with real-time availability, online booking and Google Book Now integration.checked 21 Oct 2026
- Commission
- WAJ says it charges no commission on bookings and that customers pay a monthly subscription.checked 3 Oct 2026
- CRM
- Customer management stores profiles, history, leads, follow-ups and loyalty information.checked 21 Oct 2026
- Data security
- The privacy policy says WAJ takes appropriate measures to prevent unauthorized access, disclosure, modification or destruction of data.checked 3 Oct 2026
- Documentation
- The help center lists sections for getting started, authentication, bookings, staff, inventory, reports, marketing, payments, AI, subscriptions, release notes and support.checked 21 Oct 2026
- Enterprise limits
- The Enterprise plan lists unlimited users and multi-branch support, with custom contract terms and quoted custom integrations.checked 3 Oct 2026
- Google Play availability
- The Android listing shows 1K+ downloads and describes bookings, POS, inventory, staff, CRM, invoicing, accounting and AI assistance.checked 21 Oct 2026
- Google Play data practices
- Google Play says the app may share messages, encrypts data in transit and lets users request deletion; the listed developer is WAJ Technology FZ-LLC.checked 21 Oct 2026
- Healthcare security
- WAJ Nabd claims data isolation, secure authentication, encrypted communication and AI safety guardrails, with independent audits and penetration tests.checked 21 Oct 2026
- Integrations
- Documented integrations include Odoo, a Push API connector, Google Calendar, Google Reserve, Google Analytics, Google Tag Manager, Meta Pixel, WhatsApp, Instagram, Messenger, JoFotara and POS hardware.checked 21 Oct 2026
- Inventory
- Inventory tools cover products, suppliers, purchase orders, stock takes, transfers and batch tracking.checked 21 Oct 2026
- Legal name and locations
- The Google Play listing identifies the legal developer as WAJ Technology FZ-LLC at an In5 Tech address in Dubai; WAJ's site also lists an Amman, Jordan office.checked 21 Oct 2026
- Limit: G2 updates
- The G2 reviewer listed constant updates as a dislike, while saying support was good.checked 21 Oct 2026
- Marketing
- Marketing supports coupons, campaigns, referrals, memberships, gift cards and automated messages.checked 21 Oct 2026
- Point of sale
- WAJ includes a point-of-sale and cash-register function with invoicing, online payments and support for Ziina, Stripe, Tap and Telr.checked 21 Oct 2026
- Praise: G2 usability
- The G2 reviewer praised WAJ as easy to learn and use, feature-rich and commission-free.checked 21 Oct 2026
The company
- Company founding and funding
- Caplight lists WAJ Technology headquarters in Dubai, 14 employees, founding year 2022 and no disclosed funding round.checked 21 Oct 2026
- Company profile
- LinkedIn lists WAJ as a privately held Dubai company in technology and internet with 11–50 employees.checked 21 Oct 2026
- Headquarters
- Dubai, United Arab Emirates, and Amman, Jordanchecked 23 Sep 2026
Where it runs
- Mobile apps
- WAJ offers native iOS and Android apps for salon owners, staff and customers, as well as web access.checked 3 Oct 2026
- Praise: Apple reviews
- Apple reviewers mention a user-friendly interface, live updates, speed, ongoing improvements, support and AI upsell suggestions.checked 21 Oct 2026
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