Strella
Strella is a customer research platform that uses AI to conduct in-depth interviews and turn them into research insights.
What Strella is
Strella is a customer research platform that uses AI to conduct in-depth interviews and turn them into research insights. It can generate editable interview guides based on research objectives and includes a bias check for questions. Teams can choose AI, human, or hybrid moderation; AI interviews adapt follow-up questions to participant responses. Strella synthesizes interviews into themes, quotes, and video highlight reels, and offers chat for querying research. Teams can recruit their own customers or use its participant panel, which the homepage describes as reaching up to 8 million people worldwide. The platform supports research in 46 or more languages and includes transcription and a research repository. It is available on web, iOS, Android, and through a REST API. Its MCP connector works with Claude, ChatGPT, Microsoft Copilot Studio, Cursor, Figma Make, Notion, and other platforms supporting custom MCP servers. Strella says it is SOC 2 and GDPR compliant and does not use study data, transcripts, or results to train its AI. Pricing is usage-based and provided by quote.
Good
- Supports AI, human, and hybrid moderation.
- Interview follow-ups adapt to participant responses.
- Research supports 46 or more languages.
- Offers video, voice, and name privacy controls.
- REST API and MCP connector are available.
Watch out
- Pricing details are provided by quote.
- Research panel reach is described as up to 8 million participants.
Who it suits
Strella is intended for research teams, product managers, designers, strategists, and others working with customer insights. Its moderation options and participant recruitment may suit teams conducting qualitative interviews.
Verdict
Strella combines interview planning, moderation, synthesis, and participant recruitment in a qualitative research platform. Since pricing is quote-based, ask for a usage estimate that fits the intended study.
Plans and prices
From Strella's own pricing page, checked 8 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Usage-based pricing | Priced on request | Usage-based tiers · pricing details provided by quote |
The facts
Each one read from Strella's own pages, with the date it was checked.
What it does
- Analysis
- Strella synthesizes interviews into themes, quotes, and video highlight reels, and provides chat to query research.checked 8 Oct 2026
- API
- Strella states that it offers a REST API.checked 8 Oct 2026
- Integrations
- Strella’s MCP connector supports Claude, ChatGPT, Microsoft Copilot Studio, Cursor, Figma Make, Notion, and other platforms that support custom MCP servers.checked 8 Oct 2026
- Languages
- The platform supports research in 46 or more languages.checked 8 Oct 2026
- Moderation
- Teams can use AI, human, or hybrid moderation, and AI interviews adapt follow-up questions to participant responses.checked 8 Oct 2026
- Pricing detail
- The product page describes flexible, usage-based pricing tiers; the pricing URL redirects to the homepage, which does not show numeric prices.checked 8 Oct 2026
- Privacy controls
- The platform offers video blurring, voice and name anonymization, and flagging of material non-public information.checked 8 Oct 2026
- Product
- Strella is a customer research platform that uses AI to run in-depth interviews and generate actionable insights.checked 8 Oct 2026
- Recruitment
- Teams can recruit their own customers or use Strella’s participant panel, which the homepage describes as reaching up to 8 million participants worldwide.checked 8 Oct 2026
- Security
- Strella states that it is SOC 2 and GDPR compliant and does not use study data, transcripts, or results to train its AI.checked 8 Oct 2026
- Study guides
- The platform generates editable interview guides tailored to research objectives and includes a bias check for questions.checked 8 Oct 2026
- Support
- The product page describes dedicated account support and lists support as accompanying customers through each step.checked 8 Oct 2026
- Who it serves
- The AI connector page identifies research teams, product managers, designers, strategists, and others who work with customer insights as intended users.checked 8 Oct 2026
The company
- Company
- The terms identify Corner3, Inc. as the company operating as Strella and give its registered office as 110 Bank Street Apt 1A, New York, NY 10014.checked 8 Oct 2026
- Headquarters
- New York City, United Stateschecked 28 Sep 2026
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