Segmently
Segmently is a web and API platform for website A/B testing and personalization.
What Segmently is
Segmently is a web and API platform for website A/B testing and personalization. It targets visitors by device, geography, behavior, and user attributes. A visual editor supports A/B, multivariate, and split URL tests, while server-side testing, feature flags, and gradual rollouts provide additional experiment controls. Analytics show statistical significance and confidence intervals; revenue tracking and CSV export are available on higher tiers. Segmently says its edge-native CDN delivers experiments in under 20 milliseconds worldwide. It states that it is GDPR compliant and does not use cookies or cross-site tracking. The JavaScript snippet works on web platforms that load a script tag. Native iOS and Android SDK support is planned, and no mobile SDK is currently listed. The Free plan costs nothing, with one site, 500 lifetime visitors, preview-only experiments, and one team member.
Good
- Supports A/B, multivariate, and split URL testing
- Visual editor and server-side testing
- Audience targeting, feature flags, gradual rollouts
- GDPR compliance and no cross-site tracking
- Free plan available for experiment previews
Watch out
- Free plan allows only 500 lifetime visitors
- Free plan cannot launch experiments to real visitors
- No mobile SDK currently listed
- Paid subscriptions are non-refundable
Who it suits
Segmently suits teams running website experiments that need visual editing, server-side testing, audience targeting, or feature flags. It is intended for businesses of different sizes and supports browser-based implementations.
Verdict
Segmently combines several web experimentation methods with targeting, rollout, and analytics tools. Check the Free plan’s preview restriction and visitor limit against your intended testing volume before choosing a paid tier.
Plans and prices
From Segmently's own pricing page, checked 8 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Free | Free | 1 site · 500 lifetime visitors · preview only · 1 team member · Free |
| Professional | $49 a month | Unlimited visitors · 1 site · 1 active experiment · 7 days data retention · 1 team member · Monthly |
| Business | $149 a month | Unlimited visitors · 1 site · 3 active experiments · 1 month data retention · 2 team members · Monthly |
| Enterprise | $1,499 a month | Unlimited visitors · unlimited sites · 9 active experiments · 1 year data retention · unlimited team members · Monthly |
The facts
Each one read from Segmently's own pages, with the date it was checked.
What it does
- Analytics
- Its analytics include statistical significance and confidence intervals, with revenue tracking and CSV export on higher tiers.checked 8 Oct 2026
- Experiment tools
- The platform includes a visual editor, split URL testing, multivariate testing, feature flags, and gradual rollouts.checked 8 Oct 2026
- Integrations
- Slack notifications are available on Professional and higher; GA4 and Mixpanel sync are listed for Business and higher, while outbound webhooks require Enterprise.checked 8 Oct 2026
- Intended users
- Segmently describes its mission as making enterprise-grade A/B testing accessible to businesses of all sizes.checked 8 Oct 2026
- Performance
- Segmently says its edge-native CDN delivers experiments in under 20 milliseconds worldwide.checked 8 Oct 2026
- Privacy
- Segmently states that it is GDPR compliant and does not use cookies or cross-site tracking.checked 8 Oct 2026
- Product
- Segmently provides A/B testing and personalization for websites, targeting visitors by device, geography, behavior, and user attributes.checked 8 Oct 2026
- Refunds
- Segmently says it does not provide refunds on paid subscriptions; subscribers can cancel and retain access until the current billing period ends.checked 8 Oct 2026
- Security
- The pricing page says data is encrypted in transit with 256-bit TLS and at rest with AES-256, and passwords are hashed with bcrypt.checked 8 Oct 2026
- Support
- The pricing page lists documentation and a contact form for Free, email support for Professional, live chat and priority email for Business, and a dedicated account manager with live chat for Enterprise.checked 8 Oct 2026
- Visitor limits
- The pricing page lists 500 lifetime visitors for Free and unlimited visitors for each paid plan.checked 8 Oct 2026
- Web support
- The JavaScript snippet works on web platforms that can load a script tag; the site says native iOS and Android SDK support is planned for a future release.checked 8 Oct 2026
Money
- Free tier limit
- The Free plan allows building and previewing an experiment, but launching it to real visitors requires a paid plan or a credit-purchased experiment slot.checked 8 Oct 2026
Alternatives to Segmently
- 1
GrowthBook
Free planOpen sourceAndroidiOSWebAPI8.6From $40 a month - 2
Amplitude
Free planAndroidiOSWebAPI8.3From $995 a month - 3
DevCycle
Free planAndroidiOSWebAPI8.1From $625 a month - 4
Statsig
Free planAndroidiOSWebAPI8.1From $150 a month - 5
Zoho PageSense
Free planAndroidiOSWebAPI8.1From $20 a month - 6
Omniconvert Explore
Free planAndroidiOSWebAPI8.0From $167 a month