Rootly
Rootly is an AI-native platform for on-call operations and incident response for engineering teams.
What Rootly is
Rootly is an AI-native platform for on-call operations and incident response for engineering teams. Its AI SRE feature identifies probable root causes with supporting evidence, connects alerts with changes, prepares impact analysis, and drafts remediation steps and pull requests. Incident Response includes Slack and Microsoft Teams support, AI chat, similar-incident suggestions, meeting transcription, playbooks, roles, action items, and reminders. On-Call covers alert grouping and routing, live call routing, schedules, escalation policies, PTO calendars, overrides, and coverage requests. Rootly also offers AI retrospectives, with Smart Default available in Essentials and custom processes in Enterprise. Its integration directory includes services such as AWS CloudWatch, Datadog, GitHub, Sentry, Slack, and Zoom. Rootly lists CCPA, GDPR, and SOC 2 compliance, and its security controls include role-based access, private incidents, and audit logging. Platforms include Android, iOS, web, and API.
Good
- Includes schedules and escalation policies.
- Supports Slack and Microsoft Teams incident response.
- AI SRE drafts remediation steps and pull requests.
- A 14-day trial is offered.
- Mobile app availability is described.
Watch out
- No free plan is listed.
- Enterprise pricing is by contact request.
- Some retrospective features are plan-specific.
Who it suits
Rootly is intended for engineering teams managing on-call work and incident response. Its Essentials plans are described as suited to growing companies, while Enterprise plans add advanced workflows and access controls.
Verdict
Rootly brings incident response, on-call scheduling, and AI-assisted incident work into one platform. Essentials starts at $20/user/mo, and Enterprise and AI SRE pricing is not published.
Plans and prices
From Rootly's own pricing page, checked 3 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Incident Response Essentials | $20 a month | 1 external / 1 internal status page · 1 organization · 20 schedules and escalation policies · $20 per user/mo |
| On-Call Essentials | $20 a month | 1 number for live call routing · 20 schedules and escalation policies · basic alert grouping and noise reduction · $20 per user/mo |
| AI SRE | Priced on request | Use with Rootly or standalone · API and MCP access · Contact us |
| Incident Response Enterprise | Priced on request | 10 external / unlimited internal status pages · unlimited organizations · advanced workflows · SSO + SAML + SCIM · Contact us |
| On-Call Enterprise | Priced on request | 5 numbers for live call routing · unlimited schedules and escalation policies · support for China · dynamic escalation paths · Contact us |
The facts
Each one read from Rootly's own pages, with the date it was checked.
What it does
- AI SRE
- AI SRE identifies probable root causes with supporting evidence, correlates alerts with changes, creates impact analysis, and drafts remediation steps and pull requests.checked 3 Oct 2026
- Availability
- The On-Call page describes a mobile app and says Rootly's redundant infrastructure supports 99.99% reliability.checked 3 Oct 2026
- Incident response
- Incident Response supports Slack and Microsoft Teams, AI chat, similar incident suggestions, meeting transcription, playbooks, roles, action items, and reminders.checked 3 Oct 2026
- Integrations
- The integration directory features Anthropic, AWS CloudWatch, Datadog, GitHub, Linear, Notion, Sentry, Slack, Terraform, and Zoom.checked 3 Oct 2026
- Intended users
- Rootly says it is building an incident management platform for engineering teams and describes its Essentials plan as purpose-built for growing companies.checked 3 Oct 2026
- On-call
- On-Call includes alert grouping and routing, live call routing, schedules, escalation policies, PTO calendars, overrides, and coverage requests.checked 3 Oct 2026
- Product
- Rootly describes itself as an AI-native platform for on-call and incident response that helps teams prevent and resolve incidents faster.checked 3 Oct 2026
- Retrospectives
- Rootly offers AI retrospectives and retrospective processes, with Smart Default available in Essentials and custom processes in Enterprise.checked 3 Oct 2026
- Security
- Rootly's trust center lists CCPA, GDPR, and SOC 2 compliance and offers access to its SOC 2 report and penetration test report.checked 3 Oct 2026
- Security controls
- The security product page describes granular role-based access controls, private incidents, and real-time audit logging.checked 3 Oct 2026
- Support
- The pricing comparison lists priority 24/7 global support, a dedicated success team, and tailored training resources among its support offerings.checked 3 Oct 2026
The company
- Company founding
- Rootly says it was founded in 2021.checked 3 Oct 2026
- Headquarters
- Toronto, Ontario, Canadachecked 28 Sep 2026
Money
- Trial
- Rootly says its trial typically lasts two weeks and can be extended if needed.checked 3 Oct 2026
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