REI Hub

REI Hub is rental-property accounting software for owners, investors, and the financial professionals who support them. It is strongest for portfolios that need property-level books and US tax reports without a separate accounting system. Readers who need tenant-facing management or multiple currencies should look elsewhere.

Overview

Double-entry accounting underpins REI Hub’s Profit and Loss, Statement of Cash Flows, and Balance Sheet reports. Reports can be broken down by property or unit on every plan, helping owners track performance across a portfolio rather than treating it as one undifferentiated set of accounts. The system also supports owner statements, bank reconciliation, tenant charges, and both accounting bases.

Its focus is financial administration, not the full landlord workflow: rent collection, listing services, tenant management and screening, and maintenance coordination are outside its scope. That boundary matters if you want one system to handle both the books and day-to-day property operations.

Key features

Property accounting and tax reporting

REI Hub is configured for IRS Schedule E reporting and can produce a report for each property. That makes it a natural fit for US owners who want rental finances organized around tax reporting. Free plans include revenue and expense tracking, real-estate-specific categorization, loan and fixed-asset tracking, and Schedule E and tax reports.

Transaction imports

Bank and credit-card accounts connect through Plaid and Yodlee, which supply read-only transaction feeds. REI Hub says it does not have access to bank credentials through those providers. The Professional plans add automatic transaction import and booking rules, reducing manual categorization work for owners with recurring activity.

Rental platform integrations

Integrations with TurboTenant and RentRedi bring property and payment information into REI Hub. For short-term and vacation rentals, the system consumes payout statements from Airbnb and VRBO. These connections broaden its usefulness across rental types, while keeping the product centered on accounting rather than property operations.

Mobile apps and security

Android and iOS apps complement the web version but do not include all of its functionality, so users who need the full feature set should expect to use the web app. REI Hub says it uses administrative, technical, and physical measures to help protect personal information. Customer support is available by email and by phone at (888) 939-6865 during 9am-5pm EST business hours.

Pricing

REI Hub is freemium, with a free plan and a 14-day trial. Free plan options are offered for portfolios of up to 3, up to 10, up to 20, or unlimited units. Each includes revenue and expense tracking, real-estate-specific categorization, loan and fixed-asset tracking, and Schedule E and tax reports. The Free plans omit the Professional plans’ automatic transaction import and booking rules.

Professional plans include automatic transaction import, automatic booking rules, revenue and expense tracking, and loan and fixed-asset tracking. Choose a unit cap that matches the portfolio: up to 3 units costs $9 a year (billed annually); up to 10 units costs $15 a year (billed annually); up to 20 units costs $27 a year (billed annually); unlimited units costs $48 a year (billed annually). The lower caps suit smaller portfolios; the unlimited tier avoids a stated unit ceiling. The free plans retain tax reports but give up those transaction-automation features.

Platforms

REI Hub is available on web, Android, and iOS. The mobile apps are companions rather than full replacements for the web version. The product is designed for US real estate investors, supports and displays only US dollars, and cannot switch currencies or calculate exchanges; it is therefore a poor fit for portfolios that need multi-currency accounting.

Who it's for

REI Hub suits US rental-property owners, real estate investors, and their financial professionals who value property- or unit-level reporting, double-entry books, and Schedule E output. It can also serve owners of short-term rentals through Airbnb and VRBO payout imports. It is not the right choice for users seeking an all-in-one property-management system, complete mobile functionality, or currency flexibility.

Pros and cons

• Pros: Property- and unit-level reports are available on every plan, keeping portfolio accounting segmented even at the free tier.
• Pros: Double-entry accounting, core financial statements, and property-specific Schedule E reports give US owners a focused accounting and tax-reporting toolkit.
• Pros: Plaid and Yodlee feeds, rental-platform integrations, and Airbnb and VRBO payout imports help bring transaction data into the books.
• Cons: US-dollar-only support rules it out for owners who need currency conversion or multi-currency records.
• Cons: Mobile apps lack some web functionality, limiting their usefulness as a complete way to work.
• Cons: No rent collection, listing, tenant management or screening, or maintenance coordination means landlords will need other tools for those jobs.

Alternatives

For a broader shortlist, browse Property Accounting Software.

• Brikone is worth comparing if its free Landlord plan for up to 3 units or its Starter plan better matches your needs.
• Hemlane is a better direction for readers seeking rental advertising, applicant and tenant screening, and rental accounting in a free Starter plan.
• Landlord Studio offers a free Go plan capped at 3 units, 1 user, and 10 documents, with standard reports and chat and email support.
• Hutstack Property is an option for landlords managing 1–10 properties who want rent tracking, tenant records, lease reminders, maintenance requests, expense tracking, and an owner dashboard.
• Stessa offers a free Essentials plan with unlimited properties, one portfolio, and five receipt scans per month; choose it if those limits fit your bookkeeping needs.
• Entrata is an alternative to consider if you want to explore a paid property-management platform.
• MRI Property Management X is another paid alternative to consider.
• PROMAS The Professional Landlord is an alternative to compare if its paid plan structure suits your portfolio.

Verdict

Choose REI Hub if you manage US rental properties and want property-level double-entry accounting, Schedule E reporting, and transaction imports in one focused system. Its accounting and tax emphasis is the clearest reason to pick it; look elsewhere if you need full property management, complete mobile functionality, or currencies beyond US dollars.