RedTrack

Overview

RedTrack is a B2B platform for tracking ad conversions and optimizing campaigns across connected networks. It is best suited to affiliate and lead-generation media buyers, with agencies and ecommerce marketers also in its intended audience. Its central trade-off is broad campaign and attribution capability against a free tier with sharply limited tracking.

Key features

Ads Manager brings data and campaign controls from multiple ad platforms into one view. Users can pause or resume campaigns, adjust budgets, and make bulk changes across connected platforms. That combination is useful for buyers who want to act on campaign performance without separating management from tracking.

RedTrack attributes conversions across channels and devices down to the ad level. Rule-based and AI automation can pause underperformers or scale winning campaigns, making the platform more than a measurement dashboard. Advanced reporting and report export support analysis, though the free Relay plan does not include ad-level ad spend sync or multi-touch attribution.

Its integrations directory covers ad platforms, ecommerce, CRMs, affiliate networks, analytics and BI, and automation. Named connections include Shopify, WooCommerce, PrestaShop, ClickFunnels, Google Analytics, Konnektive CRM, and HubSpot. Android and iOS apps and a Chrome extension extend access beyond the web platform. RedTrack says it complies with GDPR, uses European Commission standard contractual clauses in its data processing agreement, and can anonymize IP addresses at a controller’s request.

Pricing

Relay is free with no card, trial clock, or expiry, but it is capped at one store or website and one user. It provides UTM-based last-click attribution, without multi-touch attribution, ad-level ad spend sync, or live chat. It is a low-commitment way to start, not a substitute for the platform’s deeper attribution and spend capabilities.

Paid plans start at $69/mo with annual billing. Builder costs $69 a month on an annual billing cycle and includes 2M events per month, one user, five ad accounts per platform, and five custom domains with SSL. It suits a solo buyer whose event volume fits the allowance. Solo costs $141 a month on an annual billing cycle, raising the allowance to 5M events and custom domains to 10 while retaining one user and five ad accounts per platform; it is a better fit when tracking volume, rather than team size, is the constraint.

Team costs $333 a month on an annual billing cycle and includes 20M events per month, five users, unlimited ad accounts per platform, and 50 custom domains with SSL. It is the first listed plan that supports a small team and removes the per-platform ad-account cap. Enterprise costs $833 a month on an annual billing cycle, with 75M events, 15 users, unlimited ad accounts per platform, and 100 custom domains with SSL. Custom pricing is for 100M+ events per month, 25+ users, custom ad-level spend sync, and unlimited ad accounts and SSL domains.

A 14-day trial is offered. Email support comes with Builder and Solo; Team adds live chat, while Enterprise adds an account manager. The listed plan limits make seat count and event volume important to compare before committing to annual billing.

Platforms

RedTrack supports Android, iOS, web, API, and extension platforms. Its features page identifies Android and iOS apps and a Chrome extension.

Who it's for

RedTrack is strongest for affiliate and lead-generation media buyers who need cross-network campaign controls alongside attribution and automation. Agencies and ecommerce marketers are also within its intended audience, particularly when they need to bring campaign actions and conversion tracking into one workflow. A solo operator with modest needs may find Relay’s one-user, one-site cap and last-click-only model too restrictive for serious attribution.

Pros and cons

• Pros: Campaign controls span connected ad platforms, including bulk changes, budget adjustments, and pause/resume actions.
• Pros: Conversion attribution reaches the ad level, while automation can pause weak campaigns and scale winners.
• Pros: The integrations directory spans advertising, ecommerce, CRM, affiliate, analytics, and automation tools.
• Cons: Relay is limited to UTM-based last-click attribution and has no ad-level spend sync, so meaningful attribution breadth requires a paid plan.
• Cons: Builder and Solo each allow only one user, and the listed paid prices use annual billing, limiting flexibility for growing teams or short-term buyers.

Alternatives

Birch is a lower-cost fit when the priority is a gateway allowance: its listed plans include 10,000 events per month per gateway free and 500,000 events per month per gateway for $10 a month.

Madgicx is worth considering for buyers seeking automation, targeting, analytics, and ad management together, with Android, iOS, and web support and a 7-day trial.

AdRoll suits readers interested in retargeting, with a free-to-start account-based retargeting option and AI Assistant insights.

Attensify offers a free starter tier with social channels, AI-generated posts, basic analytics, and community support, a different fit from RedTrack’s attribution-led focus.

GetChannel is an option for teams that want a free workspace for up to three connected channels, though its free tier keeps seven days of data history and one team member.

HiConversion is another freemium option for readers comparing advertising software.

overads offers a no-card, no-time-limit free tier with unlimited workspaces, seats, and ad accounts, but its listed free features center on publishing and Signals scanning.

ROI Hunter may suit retailers seeking a product performance audit, provided they meet its stated €50k/month dynamic spend and 1k+ SKU thresholds.

For a broader category comparison, browse Social Media Advertising Software.

Verdict

RedTrack is a strong fit for affiliate and lead-generation buyers who need attribution, campaign controls, and automation in one platform. Its main reason to choose it is the combination of ad-level conversion attribution with cross-network actions; its main reason to look elsewhere is the annual-billed cost and the narrow scope of free Relay, especially if multi-touch attribution or ad-level spend sync is essential.