ODOSCOPE

What ODOSCOPE is

ODOSCOPE is an ecommerce hyper-personalization platform for product lists, search rankings, recommendations, merchandising, and creative placements. It uses shoppers’ clicks and in-session behavior to rank products, while retailers can promote or penalize items according to goals such as margins or stock levels. The company says personalization decisions are made in under 20 milliseconds at page request. Recommendations can be used across categories and channels, including ads, mailings, and onsite placements. A dashboard covers product performance and KPIs, with shared workspaces for operations and management. ODOSCOPE says it uses existing first-party data without tracking pixels or third-party data, and that personalization does not require cookies or consent. Customer data is hosted in its private cloud in certified German data centers on its own root servers. Native plugins are listed for Shopware, Shopify, and Salesforce Commerce Cloud; other commerce platforms can connect through a REST API. The company offers implementation and strategy guidance, performance checks, and support by Slack, Teams, email, or phone. Pricing is on request and depends on annual session volume and the number of AI modules used.