NationBuilder
NationBuilder is paid organizing software that combines a people database, website builder, communications, fundraising and advocacy tools.
What NationBuilder is
NationBuilder is paid organizing software that combines a people database, website builder, communications, fundraising and advocacy tools. It serves nonprofits, advocacy organizations, political campaigns and other community leaders. Supporter profiles, targeting and segmentation, email communications and contact logging support outreach. Fundraising features include recurring donations, donation pages, fundraiser tracking and donation analytics.
ActionButton supports quizzes, polls, petitions, signups and voter registration checks in the United States. Pro adds address geocoding, turf cutting, walk and call sheets, and autodistricting. An Apps & Integrations directory can be filtered by markets served, use case and political affiliation served. Enterprise includes developer API access and single sign-on, along with custom database capacity, unlimited email sends and dedicated support. Starter costs $34 a month billed Monthly Billing and lists 500–5K contacts, a 20,000 email cap and a texting add-on. Pro costs $160 a month billed Monthly Billing and lists 500–10K contacts, a 100,000 email cap and an SMS/MMS add-on. The 14-day Starter or Pro trial excludes email blasts and rolls into the selected monthly or annual subscription unless changed. Text messaging is available only in the continental United States and Canada.
Good
- Combines supporter records, communications and fundraising.
- Fundraising includes recurring donations and analytics.
- ActionButton supports petitions and polls.
- Pro includes field campaign tools.
- Enterprise includes API access and single sign-on.
Watch out
- No free plan is listed.
- Starter and Pro have contact capacity limits.
- Text messaging is limited to the continental US and Canada.
- Trial excludes email blasts and rolls into a subscription unless changed.
Who it suits
NationBuilder suits nonprofits, advocacy groups, campaigns and community leaders managing supporters, outreach and fundraising. Organizations should consider the plan’s contact capacity and the regional limit on texting.
Verdict
NationBuilder brings organizing, communications, fundraising and advocacy into one platform. Its contact limits, trial terms and texting availability are important factors when selecting a plan.
Plans and prices
From NationBuilder's own pricing page, checked 21 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | $34 a month | 500–5,000 contacts · website templates · email blasts · donations · events/ticketing · ActionButton Basic · monthly |
| Pro | $160 a month | 500–10,000 contacts · custom fields and permissions · memberships · drip email and A/B testing · geocoding and turf cutting · walk/call sheets · autodistricting · monthly |
| Enterprise | Priced on request | custom database capacity · unlimited email sends · dedicated account manager · implementation services · Insights analytics · API and SSO · unlimited ActionButton Plus · custom pricing |
The facts
Each one read from NationBuilder's own pages, with the date it was checked.
What it does
- Advocacy
- ActionButton provides embeddable quizzes, polls, petitions, opinions, voter-registration checks and lawmaker-contact actions.checked 21 Oct 2026
- All-in-one organizing software
- NationBuilder combines a people database, website builder, communications, fundraising, and advocacy tools.checked 2 Oct 2026
- API capabilities
- The REST APIs exchange JSON and support people records, lists, surveys, contact logging, CSV loading and real-time updates.checked 21 Oct 2026
- API v2
- The v2 API follows JSON:API 1.0, supports OpenAPI download, OAuth migration and expiring test tokens generated in the control panel.checked 21 Oct 2026
- Audience
- The company serves nonprofits, advocacy organizations, political campaigns, and other community leaders.checked 2 Oct 2026
- Backup
- Administrators can create and download PostgreSQL 16 database snapshots containing supporter, page, event, path, donation, message and import data.checked 21 Oct 2026
- Campaign field tools
- The Pro plan includes address geocoding, turf cutting, walk and call sheets, and autodistricting.checked 2 Oct 2026
- Capacity limits
- Starter and Pro list contact capacities up to 5,000 and 10,000 respectively, and additional costs apply when contacts exceed a plan's maximum capacity.checked 2 Oct 2026
- Database and outreach
- The platform includes supporter profiles, targeting and segmentation, email communications, and contact logging.checked 2 Oct 2026
- Developer access
- The Enterprise plan includes access to a developer API and single sign-on.checked 2 Oct 2026
- Documentation
- The help center contains dedicated sections for people, websites, communications, fundraising, workflows, data, integrations, security and API topics.checked 21 Oct 2026
- Email and SMS
- The platform supports targeted email blasts, automated email journeys and SMS texting with smart fields; SMS availability depends on country and plan.checked 21 Oct 2026
- Field organizing
- Pro features include address geocoding, turf cutting, walk sheets, call sheets, autodistricting and precinct point people.checked 21 Oct 2026
- Fundraising
- Donation pages accept one-time and recurring gifts through NationBuilder Payments and integrated processors such as ActBlue, Anedot and WinRed.checked 21 Oct 2026
- Hosting model
- Third-party directory data describes NationBuilder as a cloud SaaS product; customers do not self-host the core platform.checked 21 Oct 2026
- Integrations
- The official directory lists integrations including Zapier, Qomon, iWave, FieldEdge, 123FormBuilder, Google Analytics, Pipedream and Blackbaud Raiser’s Edge NXT.checked 21 Oct 2026
- Limit: learning curve
- G2 reviewers report that setup and learning can take significant time and that tutorials are sometimes insufficient.checked 21 Oct 2026
- Limit: pricing and paywalls
- Capterra reviewers complain that formerly included capabilities have moved behind paid plans and that total cost rises as organizations grow.checked 21 Oct 2026
- Limit: usability
- Capterra reviewers describe navigation, templates and data access as confusing or requiring coding expertise.checked 21 Oct 2026
The company
- Company history
- NationBuilder says it was founded in 2011 and has served more than 100,000 customers in over 110 countries.checked 2 Oct 2026
- Data ownership
- NationBuilder says customers own their data, can import/export it, and can download a full database copy in an open format.checked 21 Oct 2026
- Founded
- 2011checked 28 Sep 2026
- Headquarters
- The company lists a mailing address of PO Box 811428, Los Angeles, CA 90081.checked 2 Oct 2026
Money
- Limit: billing dispute complaint
- The sole Trustpilot reviewer alleges account closure after payment and says processor fees were not fully returned.checked 21 Oct 2026
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