HubSpot Marketing Hub
9.1#1 in marketing automation softwareFree planFree planAndroidiOSWebAPI
VisitHubSpot Marketing Hub vs NationBuilder
NationBuilder
7.5#6 in nonprofit marketing softwareFrom $34 a monthAndroidiOSWebAPI
VisitWhat both publish
| Fact | HubSpot Marketing Hub | NationBuilder |
|---|---|---|
| Audience | Professional is described for marketing teams running omni-channel campaigns, while Enterprise is for marketing organizations seeking governance and customer journeys at scale. | The company serves nonprofits, advocacy organizations, political campaigns, and other community leaders. |
| Founded | 2006 | 2011 |
| Headquarters | Boston, MA, USA | The company lists a mailing address of PO Box 811428, Los Angeles, CA 90081. |
| Integrations | HubSpot’s marketplace lists 2,437 apps and includes integrations such as Gmail, Google Calendar, Outlook, Google Drive, and WordPress. | The official directory lists integrations including Zapier, Qomon, iWave, FieldEdge, 123FormBuilder, Google Analytics, Pipedream and Blackbaud Raiser’s Edge NXT. |
| Security controls | HubSpot states that it conducts annual third-party audits and penetration testing, supports SAML SSO and SCIM provisioning, and offers regional hosting in the US, EU, Canada, and Australia. | Official documentation states each customer has a separate database, control-panel access is encrypted, and permissions can be customized for unlimited users. |
HubSpot Marketing Hub plans
- FreeFree
- Starter$7 a month
- Professional$890 a month
- Enterprise$3,600 a month
NationBuilder plans
- Starter$34 a month
- Pro$160 a month
- EnterprisePriced on request
Pick HubSpot Marketing Hub if…
Teams automating email, lead capture and customer journeys; Organizations needing CRM and marketplace integrations; Marketers who want mobile, web and API access
Pick NationBuilder if…
NationBuilder suits nonprofits, advocacy groups, campaigns and community leaders managing supporters, outreach and fundraising. Organizations should consider the plan’s contact capacity and the regional limit on texting.