
Hobbes
Hobbes provides an AI agent for interactive product demonstrations through web and API.
What Hobbes is
Hobbes provides an AI agent for interactive product demonstrations through web and API. It can run conversational demos around the clock without requiring a meeting, then guide buyers through a live product sandbox they can click through themselves. Hobbes learns from product documentation, help centers, and recorded sales calls. During discovery, it enriches contacts and scores them against a customer’s ideal customer profile. Listed capabilities include meeting booking, lead qualification, CRM synchronization, and live handoff. Integrations include HubSpot, Attio, Salesforce, and Pipedrive, with Slack and email alerts. An analytics dashboard provides transcripts and product heatmaps, and Hobbes says demos can run in every language. The company says it completed a SOC 2 Type II examination and encrypts customer data in transit and at rest. It says customer inputs and outputs are not used to train general-purpose AI models unless directed. Starter, Growth, Scale, and Custom plans have pricing on request.
Good
- Conversational demos run without meetings
- Interactive live product sandbox
- Lead enrichment and qualification scoring
- CRM, Slack, and email integrations
- Transcripts and product heatmaps
Watch out
- Pricing is on request
- Custom plan uses a tailored contract
- Deployment may begin with limited traffic
- Enterprise features vary by plan
Who it suits
Hobbes suits go-to-market teams building interactive demonstrations and automated qualification. It supports organizations that want CRM connections, analytics, and staged website or internal deployment.
Verdict
Hobbes combines always-available demos with qualification, CRM workflows, and analytics. Teams should request pricing and match the required support, security, and deployment options to a plan.
Plans and prices
From Hobbes's own pricing page, checked 8 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Custom | Priced on request | Custom volume, security, and support · SSO/SAML · Security review, custom DPA, data residency · SLA and uptime guarantee · Dedicated solutions engineer · Tailored Contract |
| Growth | Priced on request | Everything in Starter · Qualification scoring and objection tracking · Agent chat on analytics · Named implementation manager · People enrichment · API and MCP support |
| Scale | Priced on request | Everything in Growth · Whitelabeling · Agent-driven product refresh · Named customer success manager · Priority support · GitHub Sync |
| Starter | Priced on request | Conversational Agent and Sandbox · Core analytics dashboard · Dedicated Slack support · CRM integration · Webhooks |
The facts
Each one read from Hobbes's own pages, with the date it was checked.
Where it runs
- 24/7 demos
- Hobbes runs conversational product demos around the clock without requiring a meeting.checked 8 Oct 2026
What it does
- AI data use
- Hobbes says customer inputs and outputs are not used to train or improve AI providers’ general-purpose models unless the customer directs otherwise.checked 8 Oct 2026
- Analytics
- Hobbes provides an analytics dashboard with transcripts and product heatmaps.checked 8 Oct 2026
- Audience
- Hobbes describes its intended audience as teams building go-to-market capabilities for the agent era.checked 8 Oct 2026
- Deployment
- The site describes launching Hobbes on a subset of website traffic or with internal users, then expanding the rollout.checked 8 Oct 2026
- Enterprise access
- The site lists enterprise SSO using SAML/OIDC with SCIM user lifecycle and least-privilege roles.checked 8 Oct 2026
- Integrations
- The site lists CRM integrations including HubSpot, Attio, Salesforce, and Pipedrive, plus Slack and email alerts.checked 8 Oct 2026
- Knowledge sources
- Hobbes learns from product documentation, help centers, and recorded sales calls.checked 8 Oct 2026
- Languages
- Hobbes says it can run demos in every language.checked 8 Oct 2026
- Product
- Hobbes provides an AI agent for interactive product demonstrations.checked 8 Oct 2026
- Qualification
- Hobbes runs discovery, enriches contacts, and scores them against a customer’s ideal customer profile.checked 8 Oct 2026
- Sandbox
- The agent can guide buyers through a live product sandbox and let them click through it themselves.checked 8 Oct 2026
- Security
- Hobbes says it completed a SOC 2 Type II examination and encrypts customer data in transit and at rest.checked 8 Oct 2026
- Support
- The Starter plan includes a dedicated Slack support channel; Scale includes priority support and a named customer success manager.checked 8 Oct 2026
The company
- Headquarters
- San Francisco, California, United Stateschecked 28 Sep 2026
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