Hatch

Overview

Hatch is a prospect research and fundraising platform for nonprofit teams that need donor enrichment, screening, and communications support. It suits fundraisers and prospect researchers who want those workflows together; its appeal is strongest when the team can make use of its profile and scoring tools, not simply store contacts.

Its mix of AI scoring and researcher-validated profiles is useful, but match rates depend on the quality of a nonprofit’s data, and the Free plan is tightly capped. Hatch is a practical choice for US-focused prospecting, with dedicated support beginning at Ample rather than Standard.

Key features

Profiles, search, and scoring

Hatch profiles can bring together wealth, giving history, lifestyle, career, social presence, media coverage, and contact information. Teams can search and filter records into donor lists, while QuickSearch can enrich a profile from a name or other information. That breadth can help researchers prioritize prospects, but coverage is not guaranteed: Hatch reports overall match rates of 40–80%, depending on the quality of the customer’s data, and provides Accuracy Scores for individual data points.

Explainable scoring models cover affluence, propensity, affinity, and RFM. These give fundraisers several ways to sort prospects by potential or fit, rather than relying on a single score. Hatch’s stated US data coverage makes it a less natural fit for organizations whose prospecting is primarily outside the United States.

Human research and communications

Elevated Profiles add in-house prospect researcher validation and qualification, including public donation verification and Gift Capacity Ratings.

Sir Hatch uses enriched profiles and GPT technology to draft personalized fundraising, marketing, and relationship-building communications. Draft quotas rise with paid plans, which may suit teams that want to scale this workflow, though drafts are not a substitute for staff review and tailoring.

Integrations, data, and safeguards

Hatch has announced integrations with Blackbaud Raiser’s Edge NXT and Salesforce CRM. Its Partner API offers nonprofit technology platforms white-labeled donor profiles, averaging 150+ data points per profile according to Hatch. Hatch says it licenses data from more than 30 sources and avoids illegal scraping and unethical sources.

Refresh timing differs by data type: news, tweets, and YouTube videos update daily; social, lifestyle, career, and contact data approximately monthly; and donation, real estate, and stock data annually. Hatch says it encrypts data transfers and storage when possible, restricts access with controls and confidentiality commitments, and lets individuals request removal of private personal data. Organizations control third-party data sharing through opt-in consent.

Pricing

Hatch is freemium, with paid plans starting at $200/mo. Prices below are monthly; the listed plans do not specify an annual billing commitment.

• Free — free: 50 enrichment profiles, one seat, 50 Sir Hatch drafts/mo, and 0 Elevated Profiles. It includes 5 QuickSearch uses in the first month only. This is a constrained way for one user to try core enrichment and drafting, not a continuing research allowance.
• Elevated Profile Package — 15 profiles — $150 a month: 15 Elevated Profiles monthly, priced above basic enrichment costs. This suits teams that specifically need researcher-validated profiles without moving to a broader plan.
• Standard — $200 a month: 5,000 enrichment profiles, 40 QuickSearch/mo, 4 seats, 250 Sir Hatch drafts/mo, and 15 Elevated Profiles/mo. It adds substantial capacity over Free but does not include dedicated support.
• Ample — $300 a month: 10,000 enrichment profiles, 60 QuickSearch/mo, 4 seats, 500 drafts/mo, 20 Elevated Profiles/mo, and dedicated support. The additional support and doubled enrichment volume over Standard are the main reasons to step up.
• Elevated Profile Package — 30 profiles — $300 a month: 30 Elevated Profiles monthly, priced above basic enrichment costs.
• Generous — $400 a month: 20,000 enrichment profiles, 80 QuickSearch/mo, 4 seats, 750 drafts/mo, 20 Elevated Profiles/mo, and dedicated support. It doubles Ample’s enrichment allowance while retaining the same seat and Elevated Profile limits.
• Maximal — $500 a month: 30,000 enrichment profiles, 100 QuickSearch/mo, 6 seats, 1,000 drafts/mo, 20 Elevated Profiles/mo, and dedicated support. It is the broadest listed standard tier, especially for teams needing more seats and enrichment.
• Elevated Profile Package — 60 profiles — $540 a month: 60 Elevated Profiles monthly, priced above basic enrichment costs.
• Elevated Profile Package — 120 profiles — $960 a month: 120 Elevated Profiles monthly, priced above basic enrichment costs.
• Enterprise: custom pricing by quote, for organizations with more than 30k contacts; includes a Personal Data Assistant.

The standalone Elevated Profile packages focus on validated research, while the main tiers combine it with enrichment, search, seats, and drafts. Dedicated support is absent from Free and Standard, so teams that consider direct support essential need at least Ample.

Platforms

Hatch is available on web and through an API. Its stated data coverage is the United States.

Who it's for

Hatch is aimed at nonprofit fundraisers, prospect researchers, marketers, and peer-to-peer campaign managers. It is most compelling for organizations that will use donor screening and enrichment alongside fundraising communications, and can work within monthly profile, search, seat, and draft allowances. Teams needing only a small number of validated prospects can consider a standalone Elevated Profile package; organizations with more than 30k contacts can request Enterprise pricing.

Pros and cons

• Pros: Combines enrichment, multiple explainable scoring models, search, and communications drafts, giving nonprofit teams several prospecting tasks in one platform.
• Pros: Elevated Profiles add researcher validation, public donation verification, and Gift Capacity Ratings for prospects who merit deeper review.
• Pros: Per-data-point Accuracy Scores and published match-rate ranges help teams account for uneven record matching.
• Cons: Reported match rates vary from 40–80% with input data quality, so incomplete customer records can limit enrichment usefulness.
• Cons: Free offers no Elevated Profiles and only a first-month QuickSearch allowance; ongoing work requires a paid plan or a separate package.
• Cons: Dedicated support starts at Ample, leaving Free and Standard without it.
• Cons: Donation, real estate, and stock information refreshes annually, which may not suit workflows that depend on frequent updates to those fields.

Alternatives

For a broader comparison, see Nonprofit Donor Prospecting Software.

• Blackbaud Financial Edge NXT is worth considering if you want a paid Blackbaud option with API and web access and a custom quote based on organizational needs; implementation, training, and ongoing support may be included.
• DonorScope is another freemium, web-based option.
• Gratona Donor Intelligence may suit teams seeking mobile access as well as web and API access; its Launch plan is $750 a month, billed $9,000/year billed annually, and includes 1,000 AI credits/month, Donor Intelligence, one primary workflow, and email and chat support.
• Windfall Wealth Screening is a paid API and web alternative with pricing based on needs and a demo request.
• EverTrue is a paid option with Android, iOS, and web access; each product has its own price point and requires a quote.
• GivingDNA is a paid API and web platform billed according to its applicable MSA or Task Order, with subscription terms specified in the Task Order.
• Insightful Philanthropy is a paid web option whose pricing is based on contribution level and team size rather than user seats or record counts.
• Dataro is a paid web alternative with no free plan or trial; its Essentials plan costs $15,000 a year, plus $0.10 per active donor, and includes three specialist models, 300 prospect research credits/year, and five users.

Verdict

Hatch is best for US-focused nonprofit teams that want donor enrichment, explainable prospect scoring, and communications drafts, with the option of researcher-validated profiles. Its defining advantage is the combination of those workflows and data-level Accuracy Scores; its main drawback is that match quality depends on input records, while ongoing capacity and dedicated support require paid tiers. Choose Hatch when that combination fits your fundraising operation; look elsewhere if you need broader geographic coverage or more predictable matching.