CusRev

CusRev is an open-source e-commerce review plugin paired with an online review platform. It fits WooCommerce-oriented stores that need automated requests, photo and video submissions, and coupon incentives without paying at the outset. The main trade-offs are its firm publishing rules, one-domain Professional licensing, and inability to feed reviews into Google Seller Ratings.

Overview

CusRev combines review collection, customer forms, and on-site display tools in a single workflow. Stores can automatically invite buyers after orders or send invitations manually, while customers can review several products in one submission. That makes it a sensible choice when review gathering should sit inside the store’s commerce process rather than operate as a separate reputation-management service.

Invited reviews are published on CusRev.com, and the business cannot edit or remove them. CusRev describes its verification as automatic, but it does not check or endorse what customers write. The restriction can make published feedback appear less controllable by merchants; it should not be read as proof that every review is accurate.

Key features

• Automated and selective outreach: Scheduled reminders support a regular post-purchase program, while manual invitations suit targeted campaigns. The default invites all customers, but stores can switch to selected customers only.
• Photo and video reviews: Mobile-friendly forms accept visual media, giving product pages more useful evidence than text alone.
• Review incentives: Automatic coupons and discount tiers can reward submissions. This is useful for encouraging participation, though stores should set incentives carefully so the resulting feedback remains representative.
• Search and shopping feeds: SEO features, Google Shopping integration, and XML product and review feeds help distribute catalog and review data beyond the store itself.
• Store compatibility: WPML and Polylang compatibility supports multilingual WordPress shops, and the maker documents compatibility with WooCommerce Subscriptions.
• Importing and display: Review importing, structured review data, Google syndication, and widget displays cover the basic path from existing feedback to visible product-page proof.
• Publishing controls: Invited submissions remain on CusRev.com without merchant editing or deletion. Automatic verification is not endorsement, and the service does not support Google Seller Ratings, so reviews cannot appear in paid Google Search ads.

Pricing

The Basic plan costs nothing and is free forever. It includes the essential plugin features and free community forum support, making it the low-risk option for a small store establishing its first review process. There is no free trial because the free plan is permanent.

Professional monthly costs $7.99 a month, billed per month. Professional annual costs $59.99 a year, billed per year, reducing the effective monthly cost for a store prepared to commit annually. Both Professional options include dedicated email support and one domain per license key. A subdomain counts as a separate domain, so multi-site operators may need several licenses. Basic gives up dedicated support, while Professional adds that direct assistance without changing the one-domain limit.

Platforms

CusRev is offered as a self-hosted, open-source e-commerce plugin and as a web platform. Its strongest fit is a WordPress/WooCommerce operation, particularly one already using multilingual plugins or WooCommerce Subscriptions. It is not a Google Seller Ratings solution for paid-search advertising.

Who it's for

CusRev suits small and midsize online stores that want a free starting point, automated or manual review requests, media-rich submissions, coupons, and product-feed support. Basic is appropriate when forum support is sufficient; Professional makes more sense when dedicated email help and a single-domain commercial setup justify the subscription. Stores needing editable moderation, multi-domain licensing, or Google Seller Ratings should look elsewhere.

Pros and cons

Pros

• Free-forever Basic plan keeps core review collection accessible.
• Automatic scheduling and manual invitations cover both routine and targeted outreach.
• Customers can review multiple products at once, reducing submission friction for multi-item orders.
• Picture and video reviews, coupons, SEO, feeds, and Google Shopping integration broaden the feature set beyond text testimonials.
• Invited reviews cannot be edited or deleted by the business, which limits merchant alteration.

Cons

• Professional licenses cover one domain, and subdomains count separately.
• Businesses cannot edit or remove invited reviews, limiting correction and moderation control.
• Automatic verification does not check or endorse review content.
• No Google Seller Ratings support means reviews cannot be used in paid Google Search ads.
• Basic support is limited to a community forum.

Alternatives

For a broader comparison, see Product Review Software.

• Yotpo Reviews is a freemium web and API option; choose it when a free plan with 50 orders per month, 500 outgoing emails, and 200 kick-start credits fits your volume.
• CWILL Product Reviews offers a free trial and unlimited review requests on its free plan, but limits each product to six reviews.
• Rivyo is suited to stores wanting unlimited product reviews and up to 100 Amazon/AliExpress imports on its free Indie plan.
• Ali Reviews fits merchants who can work within 10 published reviews per product and no photo or video reviews on its free plan.
• Judge.me is a strong alternative when unlimited review requests, CSV imports, and photo and video requests are priorities on the free plan.
• Junip suits stores seeking unlimited requests and orders plus analytics and review replies on its free plan.
• LAI Product Reviews is aimed at smaller import-led programs, with 10 products, 10 reviews per product, and 50 emails per month on Free.
• Loox is another freemium choice for Shopify stores, with its Beginner plan tied to 500 total orders.

Verdict

Choose CusRev if you run a self-hosted WooCommerce store and want a capable free review workflow with automated requests, visual submissions, coupons, and feed integrations. Its main reason to look elsewhere is control: invited reviews cannot be edited or removed, Professional is licensed per domain, and Google Seller Ratings are unavailable.