Balancy

B tier on Game LiveOps SoftwareScore 7.0 · #12 of 25

Android app: Yes
Free plan: Yes
Paid plans from: $499/mo
Runs on: Android, api, iOS, Web

balancy.co

Summary

Balancy is a LiveOps and monetization platform for games that centralizes events, offers, progression, and personalization. Its LiveOps tools include in-game events, scheduled push campaigns, a calendar dashboard, segmentation, and A/B testing. The monetization engine supports tailored shops, special offers and offer sequences, payment validation, and ad management. Its content management system provides content building, remote configuration, code generation, validation, cloud storage, environments, and versioning. Visual scripting lets teams build personalized user flows, dynamic offers, segmentation, and onboarding without code. Balancy connects with BI and marketing measurement tools; its documentation lists Unity, TypeScript, Cocos, Steam, Nutaku, and an API. Teams can use SDK integration or self-hosting. A free CMS plan is available. Studio costs $499 per month plus DAU-based rates, while Publisher costs $999 per month plus $39 per seat and DAU-based rates. Paid usage rates vary by daily active users, and customers above 1 million DAU are directed to contact sales. Listed platforms are Android, iOS, web, and API.

Who it is for

Balancy is intended for game studios seeking to reduce engineering dependence for LiveOps, personalize at scale, manage multiple titles, or run frequent monetization experiments. It offers tools for both CMS use and larger team plans.

What is good

LiveOps includes campaigns, segmentation, and A/B testing
Visual scripting supports personalized flows without code
CMS offers remote configuration and versioning
SDK integration and self-hosting are available

What to know first

Paid plans add DAU-based rates
Publisher adds $39 per seat
CMS asset files are limited to 10 MB

Verdict

Balancy combines game events, monetization tools, and content management, with a free CMS option and paid plans for team features. Review DAU charges and asset-size limits when assessing a plan.

Balancy plans and pricing

All plans

CMS Free FREE Full access to Balancy CMS · Payment validation · Cloud storage · 10 MB max asset size · 1 GB total asset storage balancy.co · 28 Sept 2026

Studio $499/mo $ 499 per project + DAU-based rates Includes 10k DAU · A/B testing and segmentation · Private Slack channel 1:1 support · 50 MB max asset size · 5 GB total asset storage balancy.co · 28 Sept 2026

Publisher $999/mo $ 999 +$39 per seat + DAU-based rates Includes 10 seats and up to 50 projects · Higher limits · Team roles and permissions · 100 MB max asset size · 10 GB total asset storage balancy.co · 28 Sept 2026

Compared on game LiveOps software

Free plan: Yesbalancy.co
Paid from: $499/mobalancy.co
Game engines: Unitybalancy.co
Remote configuration: Yesbalancy.co
Live event tools: Yesbalancy.co
Player segmentation: Yesbalancy.co
In-game messaging: Yesbalancy.co
Experimentation: a_bbalancy.co

Facts

Purpose: Balancy is a LiveOps and monetization platform for games that centralizes game events, offers, progression, and personalization.balancy.co · 28 Sept 2026
LiveOps: The LiveOps suite supports in-game events, scheduled push campaigns, a calendar dashboard, segmentation, and A/B testing.balancy.co · 28 Sept 2026
Monetization: The monetization engine supports player-tailored shops, special offers, offer sequences, payment validation, A/B testing, and ad management.balancy.co · 28 Sept 2026
Content management: The CMS supports content building, remote configuration, code generation, data validation, secure cloud storage, environments, and versioning.balancy.co · 28 Sept 2026
Visual scripting: Visual scripting lets product teams create personalized user flows, dynamic offers, offer sequences, segmentation, and custom onboarding without code.balancy.co · 28 Sept 2026
Integrations and API: Balancy says it connects with BI and MMP tools, and its documentation lists Unity, TypeScript, Cocos, Steam, Nutaku, and an API.balancy.co · 28 Sept 2026
Deployment: The platform offers SDK integration and an option for self-hosting.balancy.co · 28 Sept 2026
Security: The maker describes its CMS environment and cloud storage as secure, and says payment validation helps protect games from fraud.balancy.co · 28 Sept 2026
Usage pricing: Paid plans use daily DAU-based billing; the listed rates are $2.0 per 1,000 DAU up to 100k, $1.5 from 100k to 500k, and $1.0 from 500k to 1M, while over 1M directs customers to contact sales.balancy.co · 28 Sept 2026
Plan limits: The pricing comparison lists asset file-size limits of 10 MB for CMS, 50 MB for Studio, and 100 MB for Publisher.balancy.co · 28 Sept 2026
Support: Studio includes a private Slack channel and 1:1 support.balancy.co · 28 Sept 2026
Intended users: Balancy says it is designed for studios seeking less engineering dependency for LiveOps, large-scale segmentation and personalization, multiple titles, or frequent monetization experiments.en.docsv2.balancy.dev · 28 Sept 2026