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StepBeam vs Wakeline

StepBeam logo

StepBeam

7.5#1 in customer onboarding softwareFrom $124 a month
Free planWebAPI
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Wakeline logo

Wakeline

7.5#2 in customer onboarding softwareFrom $41 a month
Free planAndroidiOSWebExtension
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What both publish

FactStepBeamWakeline
AnalyticsAnalytics include funnel analysis, cohort tracking and feature-adoption metrics.Wakeline reports guide starts, completions, drop-offs, clicks, survey responses, and trends; session replay and A/B testing are listed among its features.
AudienceStepBeam identifies product managers, designers and customer-success teams as users who can create and iterate guides without engineering hand-offs.Wakeline says it is for product, success, and marketing teams who want to build and change in-app guidance without waiting on engineering tickets.
IntegrationsGetApp lists Zapier and Slack as StepBeam integrations.The features page says integrations with data tools, Slack, and other stack tools are coming soon.
SDK footprintThe JavaScript SDK is advertised as smaller than 30KB gzipped.The homepage describes the SDK as about 24 KB, asynchronous, and installable with one script.
Security and privacyStepBeam says it is GDPR compliant, stores data in the EU, does not sell personal data, and uses TLS, access controls, security reviews and secure development practices.The privacy policy says traffic is encrypted in transit, credentials use bcrypt hashes, and the SDK key is limited to reading published guides and writing interaction events.
SupportGetApp lists email/help-desk, FAQs/forum and knowledge-base support, with documentation as a training option.The Free plan includes community support, Pro email support, Business priority support, and Enterprise a dedicated success manager.
TargetingGuides can be targeted by role, plan, behavior, URL and custom attributes.Guides can be targeted using visitor status, user trait rules, saved segments, page or event triggers, and frequency caps.

StepBeam plans

  • FreeFree
  • Growth$124 a month
  • Business$319 a month

Wakeline plans

  • FreeFree
  • Pro$41 a month
  • Business$166 a month
  • EnterprisePriced on request

Pick StepBeam if…

StepBeam suits product managers, designers, and customer-success teams creating and iterating on in-app guides without engineering hand-offs. It is aimed at teams that need onboarding flows, targeted guidance, or adoption analytics.

Pick Wakeline if…

Wakeline suits product, success, and marketing teams that want to create and change in-app guidance without waiting on engineering tickets. The free plan is sized for teams needing up to three flows, 1,000 monthly active users, and one teammate.

Charts they share