SendPulse
8.2#3 in email marketing softwareFrom $9.60 a monthFree planAndroidiOSWebAPI
VisitSendPulse vs Zoho Campaigns
Zoho Campaigns
8.3#2 in email marketing softwareFrom $4 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | SendPulse | Zoho Campaigns |
|---|---|---|
| A/B testing | Yes | Yes |
| Audience segmentation | Yes | Yes |
| Automation | Automation 360 supports flows triggered by events and can combine email, SMS, web push and chatbot messages. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Company founded | SendPulse was founded in 2015. | Crunchbase states that Zoho was founded in 1996 by Sridhar Vembu. |
| Company headquarters and size | LinkedIn lists New York headquarters and a 51–200 employee company size. | LinkedIn lists Chennai, Tamil Nadu as headquarters and company size as 10,001+ employees. |
| Company legal name | Crunchbase identifies the company as SendPulse Inc. | Crunchbase lists the legal name as Zoho Corporation Pvt. Ltd. |
| Email automation | Yes | Yes |
| Founded | 2015 | 1996 |
| Free plan | Yes | Yes |
| Integrations | Listed integrations include WooCommerce, Shopify, Salesforce, HubSpot, WordPress, Pipedrive, Typeform, Zapier, Make, MySQL and Facebook Leads. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
| Rating on G2 | 4.6 out of 5 from 722 reviews. | 4.3 out of 5 from 1,043 reviews. |
| Rating on Gartner Peer Insights | 4.6 out of 5 from 15 ratings. | 4.1 out of 5 from 28 ratings. |
SendPulse plans
- Standard (pay as you go)$48 a month
- FreeFree
- Standard$9.60 a month
- Pro$11.52 a month
- Standard pay-as-you-go$48, paid once
- EnterprisePriced on request
Zoho Campaigns plans
- Forever FreeFree
- Standard$4 a month
- Professional$6 a month
Pick SendPulse if…
SendPulse suits marketers who need automated email campaigns, audience segmentation and A/B testing across web or mobile devices. It also fits users who want to start with a free allowance of up to 500 subscribers.
Pick Zoho Campaigns if…
Zoho Campaigns suits small businesses and teams building email, SMS, or WhatsApp campaigns with segmentation, automation, and testing. It also fits ecommerce users needing promotional, follow-up, feedback, or abandoned-cart messages.