SAP Emarsys
5.5#182 in email marketing softwareWebAPI
VisitSAP Emarsys vs Zoho Campaigns
Zoho Campaigns
8.3#2 in email marketing softwareFrom $4 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | SAP Emarsys | Zoho Campaigns |
|---|---|---|
| Automation | It supports single-channel campaigns and cross-channel customer journeys activated by real-time events. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Channels | The site lists email, SMS, mobile, web, digital ads, conversational messaging, direct mail, and in-store among its engagement channels. | It supports email, SMS, and WhatsApp campaigns from one platform. |
| Founded | 2000 | 1996 |
| Integrations | Its integration ecosystem covers commerce, data, channels, marketing, and content, with partner integrations for connecting external solutions. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
| Personalization | AI and customer and business context can be used to tailor audiences, content, offers, and recommendations across channels. | Campaigns support merge tags and dynamic content for personalized messages. |
SAP Emarsys plans
- SAP Engagement CloudPriced on request
Zoho Campaigns plans
- Forever FreeFree
- Standard$4 a month
- Professional$6 a month
Pick SAP Emarsys if…
You want what its maker publishes above — check its page for the details.
Pick Zoho Campaigns if…
Zoho Campaigns suits small businesses and teams building email, SMS, or WhatsApp campaigns with segmentation, automation, and testing. It also fits ecommerce users needing promotional, follow-up, feedback, or abandoned-cart messages.