Power My Analytics
7.4#3 in reporting softwareFrom $41.63 a monthFree planWebAPIExtensionSelf-hosted
VisitPower My Analytics vs Supermetrics
Supermetrics
6.5#16 in marketing analytics softwareWebAPI
VisitWhat both publish
| Fact | Power My Analytics | Supermetrics |
|---|---|---|
| Destinations | Destinations include Looker Studio, Google Sheets, Microsoft Excel, BigQuery, SQL, Amazon S3, FTP, Snowflake, Power BI, ChatGPT and Claude. | Pricing lists ChatGPT, Claude, Microsoft Copilot, Looker Studio, Google Sheets, Microsoft Excel, Power BI, and Supermetrics Studio as core destinations. |
| Encryption | PMA says customer data is encrypted with TLS in transit and encrypted at rest on Google Cloud, with IAM and OTP/TOTP controls. | The company says service connections use TLS 1.2 or higher and connector connections are TLS encrypted by default. |
| Founded | 2011 | 2013 |
| Headquarters | Maitland, Florida, United States | Helsinki, Finland |
| Product | Power My Analytics connects marketing platforms to reporting destinations and data warehouses, automating data collection and transfer. | Supermetrics connects marketing platforms to reporting tools and AI chats so teams can analyze marketing data and act on insights. |
Power My Analytics plans
- Sample DataFree
- Business$41.63 a month
- Grow$83.29 a month
- Pro$166.63 a month
- CustomPriced on request
Supermetrics plans
- Starter (yearly billing)€39
- Starter€49 a month
- Growth (yearly billing)€159
- Growth€199 a month
- EnterprisePriced on request
Pick Power My Analytics if…
You want what its maker publishes above — check its page for the details.
Pick Supermetrics if…
It suits marketing, data, development, and agency teams that need connected reporting. The listed destinations and APIs also support organizations building custom data workflows.